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January 19th, 2008, 08:50 PM #1USAToday and HomeAway deal
Does anyone know what type of deal was struck between HomeAway and usatoday?
Do you think that is purely a strategic partnership or is there money exchanged?
Last edited by Trust; January 19th, 2008 at 11:03 PM. Reason: fixed link
January 20th, 2008, 12:13 AM #2
There's a press release here:
There's a quote in the press release from USA Today's SVP of advertising, so I would assume that there's a financial arrangement. It doesn't look like the details are public.
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