Results 1 to 23 of 23
  1. #1
    Affiliate Manager PetsWarehouse.com's Avatar
    Join Date
    January 17th, 2005
    Location
    Long Island, New York
    Posts
    1,616
    Affiliate test orders
    Every month when we post our coupons one or two affiliates run test orders thru our shopping cart.

    We ask them to please refrain from doing so because the reversal % gets skewed.

    Since SAS can't correct the stats when this happens what should the appropriate course of action be to the affiliate?
    Bob Pets Warehouse
    Worlds Largest Pet Supply DataBase
    Join our Share-A-Sale Program [since 2003] Twitter



  2. #2
    Analytics Dude Kevin's Avatar
    Join Date
    January 18th, 2005
    Location
    Rochester, NY
    Posts
    5,904
    I think the affiliate is well within their rights to run test orders, both to check for tracking compliance and to see the coupon entered into the deals database is working correctly.

    Shareasale should have a mechanism for somehow excluding those at the merchants request, yet at the same time, you can see the potential for abuse if there was such a system.

    I don;t worry about my reversal rate too much. Every merchant will have returns. Zappos being a prime example.

    Are a few affiliate test orders being reversed putting you well outside your vertical's averages?
    Kevin Webster
    twitter: levelanalytics

    Kayak Fishing
    Web Analytics and Affiliate Marketing

  3. #3
    Moderator MichaelColey's Avatar
    Join Date
    January 18th, 2005
    Location
    Mansfield, TX
    Posts
    16,232
    Why do they need to go all the way through checkout? Does your cart/checkout process not show the coupon discount earlier? Most show it either on the same page or the next page after it's entered, which is before the order is completed.
    Michael Coley
    Amazing-Bargains.com
     Affiliate Tips | Merchant Best Practices | Affiliate Friendly? | Couponing | CPA Networks? | ABW Tips | Activating Affiliates
    "Education is the most powerful weapon which you can use to change the world." Nelson Mandela

  4. #4
    Affiliate Manager PetsWarehouse.com's Avatar
    Join Date
    January 17th, 2005
    Location
    Long Island, New York
    Posts
    1,616
    it shows it before the page that kicks in the SAS tracking script, yes
    Bob Pets Warehouse
    Worlds Largest Pet Supply DataBase
    Join our Share-A-Sale Program [since 2003] Twitter



  5. #5
    ShareASale President/CEO and ABW Veteran Brian - ShareASale's Avatar
    Join Date
    January 18th, 2005
    Posts
    3,657
    Bob,

    The un-voiding of test orders for stats isn't something we will be able to do. The likelyhood of abuse is just too high ... We do provide a test link from within the Help section of your account, where links and tracking can be tested and voided without counting towards reversal rates.... But I understand this is an issue of affiliates testing and not yourself on the account.

    In general we decided that the volume of test orders from affiliates isn't large enough to have a decidedly large effect on the reversal rates.

    Sorry we can't be more help on this - I know it sounds simple from a one-merchant perspective but when combined with the whole network it becomes a mess pretty fast.
    Thanks,

    Brian Littleton
    President/CEO - ShareASale.com, Inc.

  6. #6
    Affiliate Manager PetsWarehouse.com's Avatar
    Join Date
    January 17th, 2005
    Location
    Long Island, New York
    Posts
    1,616
    Brian, this is another reason to consider having explanations associated with reversals.
    Bob Pets Warehouse
    Worlds Largest Pet Supply DataBase
    Join our Share-A-Sale Program [since 2003] Twitter



  7. #7
    ShareASale President/CEO and ABW Veteran Brian - ShareASale's Avatar
    Join Date
    January 18th, 2005
    Posts
    3,657
    Bob,

    We have been collecting Reveral reasons for a few years and have some ideas in place on how best to report those to affiliates... should be sometime 1q or 2q this year.
    Thanks,

    Brian Littleton
    President/CEO - ShareASale.com, Inc.

  8. #8
    AM Navigator Geno Prussakov's Avatar
    Join Date
    May 10th, 2005
    Location
    Washington D.C. Metro Area
    Posts
    11,798
    Quote Originally Posted by Brian - ShareASale
    We have been collecting Reveral reasons for a few years and have some ideas in place on how best to report those to affiliates... should be sometime 1q or 2q this year.
    Awesome news. Very much looking forward to it.

    Geno

  9. #9
    Affiliate Manager PetsWarehouse.com's Avatar
    Join Date
    January 17th, 2005
    Location
    Long Island, New York
    Posts
    1,616
    Great!
    Bob Pets Warehouse
    Worlds Largest Pet Supply DataBase
    Join our Share-A-Sale Program [since 2003] Twitter



  10. #10
    ABW Ambassador
    Join Date
    March 2nd, 2007
    Posts
    1,470
    Bob, Test orders are placed to verify the coupon code savings. Typically credit card info is not used so it is not a completed order. Perhaps you need to get SAS script to run post the credit card submission.

  11. #11
    Affiliate Manager PetsWarehouse.com's Avatar
    Join Date
    January 17th, 2005
    Location
    Long Island, New York
    Posts
    1,616
    That's not correct in our case, the cart will process orders with the options of mailing a payment or wiring etc.
    Bob Pets Warehouse
    Worlds Largest Pet Supply DataBase
    Join our Share-A-Sale Program [since 2003] Twitter



  12. #12
    ABW Ambassador flamingoworld's Avatar
    Join Date
    January 18th, 2005
    Posts
    5,208
    I put an order that had a coupon in my cart, it said coupon accepted but the discount did not actually show. I got as far as the final step to enter credit card, and still no verification of the discount. So if you could show the discount in the shopping cart people wouldn't have to do test orders. I am very leary of posting coupons unless I can verify they work.

  13. #13
    ABW Ambassador
    Join Date
    March 2nd, 2007
    Posts
    1,470
    Quote Originally Posted by flamingoworld
    I am very leary of posting coupons unless I can verify they work.
    I will second that ..

  14. #14
    Affiliate Manager PetsWarehouse.com's Avatar
    Join Date
    January 17th, 2005
    Location
    Long Island, New York
    Posts
    1,616
    We make it very easy to verifiy coupons, just put the code in the coupon box and let it go thru. When it asks for a credit card it also gives you a choice for "mailing payment" so now you can test it 100%.

    The problem comes in where you use your SAS link, it will track the sale through SAS and then it needs to be reversed.

    So if the test order was done without the affiliate link it can be verified without a problem.

    How does that work for you?
    Bob Pets Warehouse
    Worlds Largest Pet Supply DataBase
    Join our Share-A-Sale Program [since 2003] Twitter



  15. #15
    Moderator MichaelColey's Avatar
    Join Date
    January 18th, 2005
    Location
    Mansfield, TX
    Posts
    16,232
    It's also a conversion issue. If it doesn't show in the cart or during checkout, you'll lose some percent of shoppers. Not good.
    Michael Coley
    Amazing-Bargains.com
     Affiliate Tips | Merchant Best Practices | Affiliate Friendly? | Couponing | CPA Networks? | ABW Tips | Activating Affiliates
    "Education is the most powerful weapon which you can use to change the world." Nelson Mandela

  16. #16
    Affiliate Manager PetsWarehouse.com's Avatar
    Join Date
    January 17th, 2005
    Location
    Long Island, New York
    Posts
    1,616
    It shows in the cart

    See page
    Bob Pets Warehouse
    Worlds Largest Pet Supply DataBase
    Join our Share-A-Sale Program [since 2003] Twitter



  17. #17
    ABW Ambassador flamingoworld's Avatar
    Join Date
    January 18th, 2005
    Posts
    5,208
    What does a page that says this have to do with the subject:
    Oops!

    We can't seem to find the page you were looking for.
    Please click here to return to the home page.

    If you report any broken link or page like this, we will issue a $5 Coupon.

    Please tell us the page the original link came from

  18. #18
    ABW Ambassador flamingoworld's Avatar
    Join Date
    January 18th, 2005
    Posts
    5,208
    I get to step 3 of 4, where you enter the credit card and I still don't see the discount.
    Just having it say coupon accepted without showing the discount is not showing anyone the discount will be taken. You have to show the discount deducted. I would hesitate to post it without a test order if I can't verify the actual discount is taken. You are setting yourself up for the problem.

  19. #19
    Moderator MichaelColey's Avatar
    Join Date
    January 18th, 2005
    Location
    Mansfield, TX
    Posts
    16,232
    Yikes! I just went through checkout and that is one messed up checkout process!

    No, the coupon discount was never shown.

    After you click continue on "step 3 of 4", the order is complete! That's confusing.

    Several other issues, too. Cart and checkout needs a MAJOR rework. For your OWN good.
    Michael Coley
    Amazing-Bargains.com
     Affiliate Tips | Merchant Best Practices | Affiliate Friendly? | Couponing | CPA Networks? | ABW Tips | Activating Affiliates
    "Education is the most powerful weapon which you can use to change the world." Nelson Mandela

  20. #20
    Affiliate Manager PetsWarehouse.com's Avatar
    Join Date
    January 17th, 2005
    Location
    Long Island, New York
    Posts
    1,616
    Pray tell Michael, what's messed up, we're always interested in making improvements?
    Bob Pets Warehouse
    Worlds Largest Pet Supply DataBase
    Join our Share-A-Sale Program [since 2003] Twitter



  21. #21
    ABW Ambassador
    Join Date
    March 2nd, 2007
    Posts
    1,470
    Interesting twist here ... And may partly or wholly explain why the TEST orders are kicking in when they should not. Hope this matter is resolved on your end, Bob. I felt that something was wrong in your cart / SaS script, when I heard of the "affiliate test orders" causing issues

    Disclaimer - I have not had time to go thru your cart and not sure what exactly is wrong or right ...

  22. #22
    Affiliate Manager PetsWarehouse.com's Avatar
    Join Date
    January 17th, 2005
    Location
    Long Island, New York
    Posts
    1,616
    I just did a few test orders, when an invalid coupon code is inserted a message is displayed immediately.

    However when a valid code is inserted Connie and Mike are correct it is not evident until the order is completed.

    That is incorrect and will be corrected shortly.

    That's what makes ABW great I learn something new all the time,
    (and I didn't have to a do a search )

    Sometimes it takes a cold set of eyes to spot the errors, thanks for the input.

    If anyone else has creative criticism, it's welcome.


    .
    Bob Pets Warehouse
    Worlds Largest Pet Supply DataBase
    Join our Share-A-Sale Program [since 2003] Twitter



  23. #23
    Affiliate Manager PetsWarehouse.com's Avatar
    Join Date
    January 17th, 2005
    Location
    Long Island, New York
    Posts
    1,616
    Arrow
    Michael, thank for your notes we're reviewing some of your ideas.


    We have now added to our cart before any tracking codes kick-in, a conformation of a coupon $$ amount being applied to an order.

    see a screen shot

    I think it was a good idea, thanks for bringing this to our attention.


    .
    Bob Pets Warehouse
    Worlds Largest Pet Supply DataBase
    Join our Share-A-Sale Program [since 2003] Twitter



  24. Newsletter Signup

+ Reply to Thread

Similar Threads

  1. First Affiliate Orders!!!
    By Patrick Vesperman in forum Starting an Affiliate Program & Merchant Q&A
    Replies: 7
    Last Post: August 3rd, 2009, 02:17 PM
  2. Tracking question on test orders, Advice plz
    By tempest in forum Rakuten LinkShare - LS
    Replies: 7
    Last Post: August 21st, 2006, 11:27 AM

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •