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  1. #1
    AM Navigator Geno Prussakov's Avatar
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    May 10th, 2005
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    Thumbs up Heads Up: 2 Mother's Days Every Spring!
    Not sure how many of affiliate marketers know this (and take advantage of this), but Mother's Day is celebrated on two completely different dates (almost two months apart) in the U.S. and the U.K.

    This year:

    • UK - Sunday, March 2, 2008
    • USA - Sunday May 11, 2008


    For affiliate managers working for merchants that ship internationally this should translate into respective geo-targeting of creatives, marketing campaigns and affiliate promos.

    For affiliates - a wonderful opportunity to sell Mother's Day gifts twice every Spring.

    Geno

  2. #2
    Beachy Bill's Avatar
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    Well, it seems I learn something new every day. That is cool - promoting Mother's Day times two. Flowers, chocolates, gourmet dinners, jewelry, and on and on.

    I'll have to keep this post from Mrs. Beachy. Although we've never been to the UK, she'll claim that flying over four times should count for something.
    Bill / Marketing Blog @ 12PM - Current project: Resurrecting my "baby" at South Baltimore..
    Cute Personal Checks and Business Checks
    If you are too busy to laugh you are too busy.

  3. #3
    AM Navigator Geno Prussakov's Avatar
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    Quote Originally Posted by Beachy
    That is cool - promoting Mother's Day times two...
    I also find this to be pretty cool, B.

    While Father's Day (in the U.S. and the U.K.) always falls on the third Sunday of June, Mother's Days are different [see this too].

    Geno

  4. #4
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    According to Wikipedia Mrs Beachy could be on to a winner!.

    There is at least one Mother's Day per month (apart from July and Sept ) somewhere in the world.


    Geno beat me to it..
    Last edited by Donk; February 12th, 2008 at 02:15 PM. Reason: Geno beat me to it

  5. #5
    Staril - Mad Cat Woman Sue's Avatar
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    Thanks Geno ... now I know when to arrange flowers for my Mum in Belfast and for my Momma in Vegas

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