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March 14th, 2008, 08:05 AM #1Another Google Slap??
Did anyone else get hit again last night with another Google Slap?
I got tagged by one around March 8, and my min bids went from under .10 to .2 and .3. I made some changes to my site, deleted some non-performing keywords, and yesterday morning my bids were back down to single digits.
Then I take a look this morning, and all my good keywords are back up to .2 and .3.
March 14th, 2008, 10:32 AM #2
Here's an example of what I'm talking about. Here are the stats from yesterday for one of my well performing keywords
Clicks Impr CTR Avg. CPC
100 311 32.15% .10
It's not one of the best, but as you can see it did pretty well yesterday.
This morning I get up and find out that the min bid for this keyword is now .20
Hmm, based on the CTR from yesterday, I'd say my keyword was pretty relevant. I didn't change the Ad copy or web site last night. For no apparent reason, Google decides to double my Min Bid today.
I've got many, many keywords that were "slapped" with a new (doubled or trippled) min bid amount today.
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