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  1. #1
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    What types of things move well at Christmas ?
    What types of keywords would you target ?
    gifts for men..
    unusual gifts..
    unique gifts..
    jewelery ?

  2. #2
    Resident Genius and Staunch Capitalist Leader's Avatar
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    Put it like this--if you can't sell it at Christmas, it'll NEVER sell!

    It doesn't matter what the "it" is, either. From vacations in Bermuda to new Bart Simpson ties, there's someone who'll think it's a great gift. Duds who sell zero all year long will wake up and appear in the transaction reports at Christmas shopping time!

    Of course, some things sell more than others. "Unusual" and "unique" gifts get quite a few searches, but overall I think that's a small niche compared to the mainstream. People in general just aren't all that creative or daring--that's why there is such a thing as a "usual" gift to compare the unusual with! By definition, the Usual is what Most People buy--and therefore the biggest market.

    What to target? Depends on your SEO skill... TOYS are a sure hit, if you can get your listing wedged into a visible spot. Hobby-related (pick a hobby, any hobby, as long as quite a few people are into it) stuff is good for hobby fanatics. Kiddie anything. Christmas music CDs. And of course, there's those sadistic people who stick others with clothes and call that a "gift". Of course, all the obvious stuff is in competitive-as-heck categories (because it's so obvious)!

    And don't forget about *after* Christmas, when people who are lucky enough to have gotten Money for a present go out and spend it. Also that's when all the junky gifts have been taken back and turned into money. Unpractical stuff does well then.

    But personally, for Christmas I just tweak the stuff I already have. I'm always on the lookout for new merchants, but I wouldn't sign any just "for Christmas"--I want merchants whose stuff will sell all year. If a merchant only performs at Christmas I consider it a dud. Of course, I do expect a nice SPIKE from almost all of them at the Christmas buying season!

    It's easier to list what *won't* do better at Christmas, than to list what does do well. Non-gifty stuff includes: Printer ink, auto loans, legal services, insurance, cleaning supplies, and similar blah categories which would be more likely to cause the giver to get a rap on the head than a kiss.

    It is a beautiful thing, to do nothing, and then rest afterwards.~Spanish Proverb

  3. #3
    ABW Adviser Panel Dynamoo's Avatar
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    Really any niche where you can be competitive I guess, but I'd concentrate on particular products rather than vague terms.

    What I tend to do is actually think of a product or products that I would buy myself, or would like to receive, and then scout out a merchant who sells those with a decent commission structure. General giftware pays quite well, but I'd steer clear of electricals because of poor commission rates and high chargebacks.

    Keep an eye on upcoming products too, especially children's toys. If you can predict the next Buzz Lightyear then you're made

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  4. #4
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    I make no merchant changes for Christmas. Oct. Nov. and Dec. usually triple the normal sales. I am not an expert nor do I put a lot of time into this so take it for what it is worth.

    I could type much better if I had knuckles

  5. #5
    ABW Adviser Panel Dynamoo's Avatar
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    I tend to have "holiday" themed pages on my gift sites all the time, e.g. "Christmas Widgets". When Christmas hoves into view, I merely go in and update the products.

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  6. #6
    Domain Addict / Formerly known as elbowcreek Thomas A. Rice's Avatar
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    Eh, TARPS make lovely Xmas gifts. Lol, okay, maybe not.

    -Tom Rice
    www.tarice.com

    A page a day keeps the creditors away.....

  7. #7
    ABW Veteran Student Heyder's Avatar
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    Santa may need a tarp on his sleigh

  8. #8
    ABW Ambassador Doc Sawyer's Avatar
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    <BLOCKQUOTE class="ip-ubbcode-quote"><font size="-1">quote:</font><HR> Eh, TARPS make lovely Xmas gifts. Lol, okay, maybe not. <HR></BLOCKQUOTE>

    Well, Mabe...

    Big tarps thrown 'cross the ol' wood pile,
    Jack frost nippin' at your nose,
    Yuletide carols being sung by a choir.
    And folks dressed up like eskimos....

    Or maybe...

    Have a Holly-Jolly Christmas;
    It's the best time of the year!
    I don't know
    If there'll be snow
    But my blue tarp is near...

    Or maybe...

    I'm dreaming of White Christmas,
    With every Christmas card I write.
    May your days be Merry and Bright!
    And may your Pick-Up Tarps fit right!

    ...Or, maybe not



    Doc

    "An Optimist Can Never be Pleasantly Surprised" - Murphy

  9. #9
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    I think I'm getting it.
    How does a list like this sound ?
    Collectible items (perfume bottles and action figures) etc..
    DVD box sets.
    "starter" or beginner type items.

  10. #10
    ABW Veteran Student Heyder's Avatar
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  11. #11
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    Funny thing is my sales increased a fair amount at Christmas but didn't really peak till end of March. I found a good mix of products vs just anything really niche oriented did well.

    ...............
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