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  1. #1
    Affiliate Manager felipe.cortelezzi's Avatar
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    October 9th, 2007
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    Inquiry about asking a question to some of my affiliates...
    Hello! I have one question:

    What do you think about asking some of my affiliates that are also working with my competitors the following question:

    "how are my competitors working on your site/s compared with us?"

    Is it a bad move? I am not asking them for any specific info and exact numbers, ...I only expect answers like: "you're doing better than them" - "you're not converting so well as they do"... etc.

    Thank you as always for your reply.

    Best regards,

    --
    Felipe Cortelezzi
    Affiliate Manager

  2. #2
    Moderator
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    April 6th, 2006
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    Hmmm, good question, but personally I don't think I would answer it....

    I think a better question to ask might be "what can we do to increase exposure and/or conversion on your site". I'm always interested in discussing opportunities for increased sales from my site, and would respond well to that!

    For me, stats are confidential, even as general as ranking merchants among each other (ie. better/worse). Plus, in some cases, certain merchants are given profiling for reasons unrelated to sales performance - it's my own site strategy, which I wouldn't share.

    Some affiliates may jump at the opportunity to discuss, but I prefer the idea of opening general discussions of increased sales/conversions.

  3. #3
    ABW Ambassador Boom or Bust's Avatar
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    Quote Originally Posted by teezone
    Hmmm, good question, but personally I don't think I would answer it....

    I think a better question to ask might be "what can we do to increase exposure and/or conversion on your site"....
    Good advice teezone. I was thinking the same thing. I don't believe I would be inclined to answer. Keep any mention of your competitors out of the discussion...



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  4. #4
    Affiliate Manager felipe.cortelezzi's Avatar
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    Thank you Boomers and Teezone for your reply, I will definitively consider you advise.

  5. #5
    Affiliate Network Rep
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    August 15th, 2007
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    I've asked in the past, if there was anything we could do that our competetiors aren't doing, or if there's anything that we could do to generally help our program perform better..

    My answers often involved "well, <Xcompany> does this..if you did this, combined with this, it'd be much better"

  6. #6
    Moderator MichaelColey's Avatar
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    Excellent suggestion, Nick!
    Michael Coley
    Amazing-Bargains.com
     Affiliate Tips | Merchant Best Practices | Affiliate Friendly? | Couponing | CPA Networks? | ABW Tips | Activating Affiliates
    "Education is the most powerful weapon which you can use to change the world." Nelson Mandela

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