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April 26th, 2008, 08:08 AM #1ToysRUs Wii Question
This is an honest question, not a slam.
Is there any benefit at ALL to putting up these new banners that they sent us today? "More Wii in store than every before"? As far as I can tell, they can't buy online and pick up in store. And I don't think that they even pay commission on Wiis, do they? So essentially it is just putting a banner on our site telling them to go buy something at the ToysRUs store, and we get nothing out of it?
Like I said, I feel like I must be missing something. Surely they wouldn't send a banner that we would potentially LOSE commission on because we would be encouraging them to buy things in the store and not through our links?
April 26th, 2008, 08:20 AM #2
It certainly appears that they do not commision on Wii items.
(24.1)on selected goods : 0% of sale .
2976986 Nintendo Wii Bundle: Console and 10 Games
2976987 Nintendo Wii Bundle: Console and 10 Games
2985971 Nintendo Wii Bundle: Console and 6 Games
2985972 Nintendo Wii Bundle: Console and 5 Games
2985973 Nintendo Wii Bundle: Console and 6 Games
2985974 Nintendo Wii Bundle: Console and 5 Games
2985975 Nintendo Wii Bundle: Console and 5 Games
2985976 Nintendo Wii Bundle: Console and 6 Games
3368505 Nintendo Wii: Console
4172131 Nintendo Wii: Console
4310745 Nintendo Wii Bundle: Console and 10 Games
April 26th, 2008, 09:00 AM #3AM = Altruistic Marketing
I've often wondered when merchants do something like this if they are just arrogant enough to think that we're just sooo thrilled to promote them that we'll do it free. Or do they think that we're just stupid or altruistic?
-rematt"I know that you believe you understand what you think I said, but I'm not sure you realize that what you heard is not what I meant." - Richard Nixon
April 26th, 2008, 09:43 AM #4
I emailed Toys R Us affiliate team using the email specified in their email about the Wii promotions ans such and got....
This is an automatically generated Delivery Status Notification.
Delivery to the following recipients failed.
So I guess you can't contact anyone either. Nice!
April 26th, 2008, 12:08 PM #5
This is not Toys'R'Us first foray into such endeavors. They have posted in store only banners through the interface previously, not to mention having a cookie duration that amounts to essentially being session based. See here: The Pudding
April 26th, 2008, 12:24 PM #6
- Join Date
- January 18th, 2005
Looks like Linkshare merchants are now specializing in promoting non-commissionable links to their affiliates.
Avon is doing it too. http://forum.abestweb.com/showthread.php?t=104506
Avon is managed by Linkshare.
ToysRUs is managed by GSI Commerce who has a forum on ABW.
April 26th, 2008, 12:31 PM #7
May 14th, 2008, 03:47 PM #8
- Join Date
- January 18th, 2005
- King of Prussia, PA
I just saw this post now and apologize for not responding sooner. The main reason that we promote our Wii In-Stock events is because many affiliates in our programs do continue to promote the Wii along with other video game consoles despite the fact that due to slim margins, we are unable to pay commissions on these products.
We do currently pay commissions on many Wii Accessories and games which are ALWAYS among our top selling products.
Recently we have have had special AFFILIATE ONLY promotions which were good ONLINE and in-store as many of our customers like the flexibility that these types of offers provide.
If you have any questions regarding current Toys"R"Us offers or products that we pay commissions on, please feel free to reach out to be directly.
Have a great day!
Senior Director, Publisher Development
Pepperjam, A GSI Commerce Company
P: (610) 491-7165
May 14th, 2008, 04:48 PM #9
All right, I'll bite...
Allison, you have got to be kidding. Surely you don't believe what you just wrote. Many affiliate promote Toys r Us no-commissioned banners because they don't realize they aren't commissioned. Promoting consoles to make accessory sales is ludicrous. The commission from selling the console at another store far out-weights any accessory sales that will be made at the same time.
Let's take Amazon as an example, as I'm sure they are near and dear to Toys R Us's heart... Amazon will pay 8.5% on Game Consoles. So thats a 25 dollar commission on the console. What would someone make from 100 dollars worth of game accessories at Toys R Us? 3 dollars? Makes total sense to me... I think I will put up some banners today...Merchants, any data you provide to Google Shopping should also be in your affiliate network datafeed. More data means more sales!
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