Results 1 to 7 of 7
  1. #1
    Newbie gonzalop's Avatar
    Join Date
    September 11th, 2008
    Plantation, Florida
    Talking Best email script to solicit affiliates and publishers
    I am looking for ideas and samples of the best email scripts to attract affiliates to join your affiliate program.

    I have identified 300 publishers that would be a great place for my affiliate program so I want to email them.

    Any help would be great.


  2. #2
    Affiliate Manager David S.'s Avatar
    Join Date
    August 15th, 2008
    I would stay away from scripts if possible and try to be as personable as you can. Start off by telling them something that you like about their site or if you found a spelling error or broken link that they might want to know about.

    Don't overwhelm them, but make sure you give them the basics, commissions, tools for them, tracking info, some background info, etc. Try to promote conversation and a relationship, not just sell your program. I think you'll be more successful if you place yourself in their shoes and take a more humble approach, even if you are very confident about your program.

    Make it as easy for them as possible and have patience, it's not going to happen overnight. I have about the same number of prospects and I have not used a script. It is a little time consuming, but this is what it takes I think. I'd also recommend picking up the phone after a while. With all the spam and email that your potential affiliates get, sometimes this is a better way.

  3. #3
    ABW Founder Haiko de Poel, Jr.'s Avatar
    Join Date
    January 18th, 2005
    New York
    300? WOW, why do you want to lose all of them in a matter of minutes (by using a script)?

    Follow what FontMarketplace says, he's on the money!
    Continued Success,

    The secret of success is constancy of purpose ~ Disraeli

  4. #4
    ABW Ambassador
    Join Date
    January 18th, 2005
    I probably wouldn't even read your e-mail if it was not personalized and accurate. Use a script and you will lose out big time

  5. #5
    ABW Ambassador Greg Rice's Avatar
    Join Date
    January 18th, 2005
    I'm with FontMarketplace on this one. Never, ever, send out bulk recruiting emails. Never. Individual, personalized, emails are the way to go. Recruiting is something we do every day here and each site is identified individually and each email is directed to that one affiliate. We mention the site we looked at, many affiliates have more than one site, and even where on their site we think is a good fit. Sure, it's a lot slower but you need to do it right.

    Ask everyone you know how much they like bulk unsolicited emails. Then ask yourself why would you use that method to promote your business.
    Greg Rice Affiliate Program Management info(AT) | 330-259-1223

    Join us! - | DiscountCandleShop/CheeseSupply | Feng Shui Plaza

  6. #6
    AM Navigator Geno Prussakov's Avatar
    Join Date
    May 10th, 2005
    Washington D.C. Metro Area
    I join the above four posters in the claim that personalized approach is everything, especially when it comes to affiliate recruitment. You'll do more good to your affiliate program if you split the 300 potential affiliates into smaller groups and contact them through personalized e-mails/offers over a longer a period of time than just shooting a quick e-mail blast to all of them.


  7. #7
    ABW Ambassador 2busy's Avatar
    Join Date
    January 17th, 2005
    Tropical Mountaintop
    I received a spam solicitation from some merchant the other night. Do not do this, it will not make you any friends. In my case I wanted to know where he got my contact info and as soon as I get some time I will go and see what network the program and the AM are with to complain. Some affiliates have their network settings checked to permit contact but even those affiliates are not eagerly awaiting a mass mailing. Do it right and be successful.

  8. Newsletter Signup

+ Reply to Thread

Similar Threads

  1. Time to solicit the California merchants?
    By housebg in forum California Affiliate Tax
    Replies: 1
    Last Post: July 6th, 2011, 04:32 PM
  2. What is the right email frequency to send publishers
    By sforzley in forum Midnight Cafe'
    Replies: 21
    Last Post: April 4th, 2011, 09:46 PM
  3. How Many California Publishers (Affiliates)?
    By markwelch in forum California Affiliate Tax
    Replies: 7
    Last Post: April 9th, 2009, 11:54 PM
  4. How to Email Addresses fro GAN Publishers
    By Matt@Helo in forum Google Affiliate Network - GAN
    Replies: 2
    Last Post: March 6th, 2009, 11:37 AM

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts