Blockbuster Program on buy.at Paused, Effective Immediately
Thank you for your support with the Blockbuster Program on the buy.at network. It is with deep regret that we announce the advertiserís decision to pause the program at this time. The company chose to pause the program while they reevaluate their overall online strategy with our parent company, Platform-A.
Please refrain from promoting Blockbuster links and banners and pull all promotion currently in effect within 48 hours.
Blockbuster is pleased with the performance of the buy.at portion of their deal with Platform-A, so we expect the program will be back up and running on buy.at shortly, complete with new creative.
We will contact you as soon as you can resume your campaigns. During this down time, buy.at will of course honor all transactions within the cookie period.
As always, we appreciate our partners on the buy.at network more than words can express. If you have any questions, please feel free to ask. Your happiness is our top priority.
Kim Salvino, Client Services Director, Performance Horizon Group
Reach me at kim.salvino(at)performancehorizon.com or on (443) 617-4036