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November 1st, 2008, 11:27 PM #1Soliciting business
Those run their own AM companies, do you do a lot of cold calling or emailing to businesses in your local area that have ecommerce sites but no affiliate program?
I guess you can say I'm dabbling in AM with a very small program I'm running at the moment. I just sent out an email to a site I saw advertising a sales position. I thought their product might do ok with an affiliate program. I was apprehensive to send an email (I did send one) and I'm not much of a cold caller/sales person.
Do you call and hope they will talk to you? Or do you send an email explaining a little about AM'ing and hope for the best?
November 2nd, 2008, 03:20 PM #2
Soliciting affiliate programs without knowing if the site is converting or is competitive is a formula for failure. Most of my biz dev comes from inquiries. I do a select numbers of calls a month to sites that I have a competitive advantage for. If you are uncomfortable with the sales call script it and practice in front of a mirror. Smile and stand up if you are nervous. Also, practice by calling a friend.
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