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  1. #1
    Member GoNicoFish's Avatar
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    October 2nd, 2006
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    Michigan
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    Dumped By Ballard Designs
    Anyone else? Just curious. We did well with them and wonder if it was just to painful for them to cut us the check............


    In lieu of recent changes to the overall business environment, Ballard Designs, Inc. is currently reviewing all marketing programs to streamline our operations and reduce costs. Unfortunately, we must reduce the number of our affiliate marketing sites at this time through Commission Junction to accommodate marketplace conditions.

    Please be advised that your site and any associated sites through which you market Ballard Designs, Inc. will no longer be a part of the program. Please remove all references to Ballard Design accordingly no later than December 27, 2008. We appreciate your partnership and look optimistically forward to renewing our relationship in the future.

  2. #2
    Grandma broke her coccyx! Uncle Rico's Avatar
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    May 8th, 2007
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    Gotten the same or similar email just from different merchants.

  3. #3
    Affiliate Manager Micker's Avatar
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    November 24th, 2008
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    Ottawa, Canada
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    I'm a new to the whole affiliate marketing thing, why would a company do this?

  4. #4
    15 years and counting
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    January 18th, 2005
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    6,121
    I'm getting very few of these deactivation emails but Ballard Designs was one of them.
    I had nice sales from a site in the same vertical. Same bs reason given.
    This morning I had the same kind of email from Limited Too (Commission Junction). I had sales everyday for them. I don't understand and I dont want to understand anymore.
    I don't see how these idiots can reduce cost from something that should cost them nothing. Don't worry, don't look back, just find a competitor.

  5. #5
    ABW Ambassador Greg Rice's Avatar
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    January 18th, 2005
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    I love this part

    we must reduce the number of our affiliate marketing sites at this time through Commission Junction to accommodate marketplace conditions
    Huh? Accommodate marketplace conditions? What the heck does that mean and how does dumping affiliates who cost you nothing have to do with it? I'd love someone to reply back and ask them what costs they are referring to. I have 2 programs on CJ and my affiliates cost me nothing, except my time to help them promote but that's not mandatory.
    Greg Rice Affiliate Program Management
    www.gocmc.com info(AT)gocmc.com | 330-259-1223

    Join us! - MiNeeds.com | DiscountCandleShop/CheeseSupply | Feng Shui Plaza

  6. #6
    ABW Ambassador Greg Rice's Avatar
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    January 18th, 2005
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    Quote Originally Posted by Micker
    I'm a new to the whole affiliate marketing thing, why would a company do this?
    We wish we knew This happens a lot and we still don't understand why.
    Greg Rice Affiliate Program Management
    www.gocmc.com info(AT)gocmc.com | 330-259-1223

    Join us! - MiNeeds.com | DiscountCandleShop/CheeseSupply | Feng Shui Plaza

  7. #7
    notary sojac Herb ԿԬ's Avatar
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    Lightbulb
    Quote Originally Posted by Greg Rice
    We wish we knew This happens a lot and we still don't understand why.
    but, rest assured, the less affiliates they have, the less the parasites can pop on their links. And those parasites are sometimes the perceived superaffiliates.

  8. #8
    Affiliate Manager Micker's Avatar
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    November 24th, 2008
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    Ottawa, Canada
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    Quote Originally Posted by Greg Rice
    We wish we knew This happens a lot and we still don't understand why.
    I could be streching, but if you outsource your program management, could you be charged by number of affiliates?

  9. #9
    http and a telephoto
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    January 18th, 2005
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    Quote Originally Posted by Micker
    I could be streching, but if you outsource your program management, could you be charged by number of affiliates?
    LOL, ok, you *really* are new. That is a biz model I have never heard of.

    The only thing inactive affiliates cost you in CJ is the amount they charge to send those affiliates newsletters.
    Deborah Carney
    TeamLoxly.com BookGoodies.com ABCsPlus.com

  10. #10
    Affiliate Manager Micker's Avatar
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    November 24th, 2008
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    so new that it's like drinking from a firehose

  11. #11
    http and a telephoto
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    Quote Originally Posted by Micker
    so new that it's like drinking from a firehose
    Take some time and do some searches and you will find many discussions about the issues you have been posting about today. Let your head find some info and absorb it, then start diving in again.
    Deborah Carney
    TeamLoxly.com BookGoodies.com ABCsPlus.com

  12. #12
    ABW Ambassador Greg Rice's Avatar
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    Quote Originally Posted by Micker
    I could be streching, but if you outsource your program management, could you be charged by number of affiliates?
    I don't know any outsourced managers who charge this way.
    Greg Rice Affiliate Program Management
    www.gocmc.com info(AT)gocmc.com | 330-259-1223

    Join us! - MiNeeds.com | DiscountCandleShop/CheeseSupply | Feng Shui Plaza

  13. #13
    Full Member Cymax Stores's Avatar
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    Personally, i find it somewhat hard to believe that even with the economy the way it is, how the affiliate program is affecting them; i mean, isn't the whole point of it to make money (especially in this so-called recession)???

    furthermore, costs are incurred when a transaction occurs, unless they pay by the lead, which im not sure of. but if the only costs they are witnessing come from sales, i dont see how their affiliate program is hurting them finacially all t hat bad. im probably missing something though :S

  14. #14
    notary sojac Herb ԿԬ's Avatar
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    Arrow
    Quote Originally Posted by Cymax Stores
    Personally, i find it somewhat hard to believe that even with the economy the way it is, how the affiliate program is affecting them; i mean, isn't the whole point of it to make money (especially in this so-called recession)???

    furthermore, costs are incurred when a transaction occurs, unless they pay by the lead, which im not sure of. but if the only costs they are witnessing come from sales, i dont see how their affiliate program is hurting them finacially all t hat bad. im probably missing something though :S
    some merchants look at affiliate commissions as though they are advertising expenses.

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