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  1. #1
    Full Member kayecee's Avatar
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    Where To Link?
    I have some heavier content sites. Let's pretend that one of them is all about dogs and contains several articles.

    Now let's pretend that one of the articles is about flea control and I want to link the term "flea collar" to an affiliate product or products.

    Which do you think would convert to sales better?

    A. Finding one specific merchant and linking to their page of flea collars....

    OR

    B. Creating a page with a tool like PopShops of a variety of flea collars from different merchants and linking to that.....

    Any suggestions?

  2. #2
    Moderator MichaelColey's Avatar
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    Why don't you try it both ways and see which works best?

    The advantage to the second option is that you'll have a page on your site that has a good chance of ranking organically "flea collars" and a variety of other related terms, plus if it's done well enough (with comparisons, tips, etc.), other dog site webmasters may link to it, too.
    Michael Coley
    Amazing-Bargains.com
     Affiliate Tips | Merchant Best Practices | Affiliate Friendly? | Couponing | CPA Networks? | ABW Tips | Activating Affiliates
    "Education is the most powerful weapon which you can use to change the world." Nelson Mandela

  3. #3
    ABW Ambassador writerguy's Avatar
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    Aw, hey. Sometimes you just stumble onto great stuff hanging around this board. Kayecee's question/discussion and Michael's answer clicked for me and just gave me a couple of ideas for two separate websites I've been fumbling with along the same lines.

    Thanks.
    Generate more fake news.

  4. #4
    Full Member kayecee's Avatar
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    Michael.... I was doing it like B, but just always feel like the new kid who is 2 steps behind everyone else.... I saw a comment today that made me second guess myself... your suggestion about tips and comparisons is a good idea.... thanks!

    Gary.... I'm always pleased when my ignorance is beneficial to others!

  5. #5
    ABW Ambassador writerguy's Avatar
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    Quote Originally Posted by kayecee
    Gary.... I'm always pleased when my ignorance is beneficial to others!
    Now you've reminded me of a slogan I saw long ago when I was working at a newspaper:

    "Everyone can serve as an example -- even if it's as a bad example."

    A creed I've always lived by.
    Generate more fake news.

  6. #6
    Affiliate Manager FDC's Avatar
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    If you choose B. Don't make it too much variety, because then you become a link farm. I would just choose the top two, maybe three and offer them, with a description- which is always good for content.

  7. #7
    Full Member OICUAM2's Avatar
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    I agree with the need to test both options. You might find that one way works better than the other based on what product it is. So flea collars might work better one way while dog toys might convert better on a dog toys site.

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