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  1. #1
    Comfortably Numb John Powell's Avatar
    Join Date
    October 17th, 2005
    Bayou Country, LA
    Orphan Data Feeds
    I keep thinking that the term Orphan Data Feed really describes a whole lot of the feeds out there. They are created with love and at some later point abandoned to exist all alone with no one to really care for them.

    The OPM or AM will ask the merchant to help them, but for the Orphan Feed nothing changes. Those providing the feed are often clueless about how to create a good one and don't seem to care.

    You go out of your way to report problems with the feed, but nothing ever happens. You know it's an Orphan when threads are opened at ABW asking for solutions, and there is no resolution.

    If there is no value in the feed then why have the thing in the first place. I find that there is very little point in trying to get a bad feed improved. Those with bad feeds just don't care. Even when a good affiliate manager is involved it seems as they are most often powerless to get an Orphan adopted.

  2. #2
    ABW Ambassador 2busy's Avatar
    Join Date
    January 17th, 2005
    Tropical Mountaintop
    Very astute observation, John! You are so right, sounds like more than one that I have begged and pleaded over for nothing.

  3. #3
    Newbie Bill-VendoQ's Avatar
    Join Date
    February 20th, 2009
    The World
    I have noticed that most of the feeds become orphan when the program changes hands from an OPM to somebody inhouse or the experienced inhouse affiliate manager leaves the merchant.

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