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May 7th, 2009, 08:08 AM #1
What is CPA?
- Join Date
- May 7th, 2009
What is CPA?
CPA or Cost Per Action is an online business model, which pays
out for every action completed by the consumer. Advertisers will
pay YOU when a consumer gives his email, zip code, opts in for a
free trial, or supplies relevant information pertaining to their
CPA is one of the most popular methods of making money online
through your website, blogs, or newsletters.
This strategy is a bit different from the Adsense program where
one is paid when a visitor clicks on an advertisement. CPA often
requires specific action.
As you will discover while learning the ins and outs of CPA
campaigns, the more actions required from a user typically
equates to a higher potential to earn.
For example, you may be paid $1.00 for every email address
compiled from visitors to your website signing up for a free
report, while you could earn $50 or more from the same person
purchasing a product or subscription.
May 7th, 2009, 10:44 AM #2Continued Success,
The secret of success is constancy of purpose ~ Disraeli
May 7th, 2009, 11:55 AM #3
- Join Date
- May 31st, 2006
- Houston TX
May 7th, 2009, 04:45 PM #4Originally Posted by Eric Ewe
May 8th, 2009, 09:44 AM #5Dyan Carlson
["My religion is very simple. My religion is kindness."- The Dalai Lama
May 8th, 2009, 11:21 AM #6
Guiness, I never get sick of that emoticon!
[url=http://www.bhphoto.com/]B&H Photo[/url] :|: [url=http://www.bhphotovideo.com/find/affiliates.jsp]Join Our Affiliate Program[/url] :|: [URL=https://signup.cj.com/member/brandedPublisherSignUp.do?air_refmerchantid=2478435]Join on CJ[/URL]
email: Jasonn at BHphoto.com
May 8th, 2009, 12:03 PM #7bumpaw, no worries - this is a common question. CPA means Cost Per Action, and you're right, selling through the main affiliate networks is on a CPA basis. But "CPA network" is a term used differently, by different people (sometimes to intentionally make it confusing) to describe what is really a subaffiliate network.
A CPA Network has affiliates signed up within their system. Those affiliates and the CPA network itself, link to a larger network (like CJ) acting as a single affiliate.
Like if you and I got together and both promoted zappos and we decided to use the same zappos aff id to promote stuff. Then so we each got paid right for what we each sold, we could use separate subid's (one for my orders and one for yours). Zappos might give us a raise cuz we look like one power affiliate cuz we're joined together in their eyes.
Then we could buy a copy of DirectTrack and sign up other affiliates to join us in our pool... in our subaffiliate gathering... in our CPA Network...
Then we could also create a make-believe affiliate in our group and assign him a number... run ads through adware and spyware and send out hoards of spam too... to make money for ourselves... and when someone complains, we say we'll investigate... and when they push us, we finally agree to fire the rogue affiliate... who is really not an affiliate - he's fake - we made him up. So we'll say we fired him. Next week, we'll just make up another new fake affiliate and start pounding again.
When others demand that we reveal the bad affiliates, we claim that we can't - it's proprietary information that we have to protect as a legitimate business.
May 8th, 2009, 01:31 PM #8
It looks like the original poster discovered the dictionary. LOL.
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