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  1. #1
    ABW Ambassador Grumpy's Avatar
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    Does anybody have first-hand experience with Overture's PPC, and what type of results? I am thinking of trying them out as, lately, I have found that the clicks I'm getting through Google AdWords are not worth anything. Been with Google for almost a year and I was pretty satisfied until recently. Now all they seem to generate are "window shoppers".

  2. #2
    ABW Ambassador
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    I've been using OVER for years with good results.

    Whether they are going to be better than adwords will depend on the industry and your landing page. You get a longer title and description to work with at OVER.

    For one client we have found that the PPC result currently on MSN have been disappointing.

    Mike Mackin

  3. #3
    ABW Ambassador Grumpy's Avatar
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    Thanks for your input. I'll try them and see how it goes. I'm sure they will be better than Ah-Ha and Kanoodle. Tried them briefly with very bad results.

  4. #4
    2005 Linkshare Golden Link Award Winner  ecomcity's Avatar
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    Current conversion ratios on popular keyword for www.suspenders.com

    Overture 1/19
    AdWords 1/22

    So they're about even as I rotate the 2 PPCSE accounts. Googles Adwords seems to do better at contextual conversion. I rigged the shopping cart to track/notify/report the 2 PPCSE campaigns through the affiliate link coding.

    Mike & Charlie ...

    If they won't adopt and feed a bird ..flip them one! BBQ some Gator and remember to flush WhenU..

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