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July 6th, 2009, 12:55 PM #1Arelis and LinkCapture
Just read Geno's post, "Streamline Your Affiliate Program Management" and he mentions using Arelis and/or LinkCapture to aid in recruitment. Any recommendations on which one and why?
July 6th, 2009, 02:47 PM #2
- Join Date
- January 18th, 2005
I haven't used LinkCapture, but I've definitely used Arelis, which is now available only as a component within "Internet Business Promoter" (IBP).
Warning: IBP is a very, very dangerous product; it automates a number of tasks in ways that will cause serious problems for most users (including search engine penalties, spam complaints, and worse). I have used it ONLY for "site identification" and preliminary data-gathering.
One of the absolute worst things about IBP/Arelis is that it searches for an email address for a site contact, but if it can't find one it automatically creates an "firstname.lastname@example.org" address for the site. If it finds an address, you must still manually check to verify that it is the right address for your purposes (for affiliate-program recruitment, you usually want the 'advertising' contact, not the contact for 'comments' or 'technical problems' or whatever).
Two years ago, I recommended IBP/Arelis as a tool to consider, in my article on Affiliate Recruitment Strategies, but I included a warning about how dangerous it is.
My main worry is that merchants always want to "improve efficiency" (by which I mean they are "seeking shortcuts"), and many merchants assign "site identification" and even "site recruitment" to low-level or temporary employees with limited experience and often poor judgment skills. The response rate for site recruitment is already hideously low; cutting corners reduces the response rate further, while increasing the risk of spam-complaints and search-engine penalties.
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