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  1. #1
    Affiliate Manager
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    May 14th, 2009
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    SEO link question
    I know links from/to other sites help with the SEO ranking for a site. I have several sites that are Google PR 4 and 5 linking to me. My question is: Is it better to link back or not link back? Or does it matter?

    I prefer to link back but some of the articles are "industry" articles that most consumers would not be interested in. They fall into the "nice to know" category but most people would not really care.

    Thanks everyone. I really appreciate the input!!

  2. #2
    Member
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    January 18th, 2005
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    63
    If you go by the rules of Google then do what's best for your users, not what's best for the search engines. If it makes no sense to link to the other sites, then don't do it. If the other sites are irrelevant to your topic, then don't do it. If the other links are useful to your users and relevant to your site then it's up to you. That being said, as far as I know, a one-way link is thought to be better for SEO purposes.

  3. #3
    Affiliate Manager Howard Gottlieb's Avatar
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    December 30th, 2006
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    Mansfield, Texas
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    Google frowns upon reciprocal, purchased or sold links. Period.
    I would rather live my life as if there is a God and die
    to find out there isn't, than live my life as if there
    isn't and die to find out there is.

  4. #4
    Affiliate Manager
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    None of the links are purchased or sold. They are all testimonials from some bloggers and articles in some industry mags.

  5. #5
    ABW Ambassador
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    January 18th, 2005
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    I wouldn't link back. They linked to you because they felt you had a good site, value in some way. I would just enjoy those incoming links. What bigcrinoid said above.

  6. #6
    Affiliate Manager
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    Sounds like I need to drop the links from the trade mags. They are the ones with the highest PR ranks!

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