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  1. #1
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    Are domain redirects to affiliate links allowed and/or legal?
    I am interested to know if its legal or possible to automatically redirect traffic from your site to an affiliate link. For example . is it possible for some one to type your site into address bar ( yoursite.com) and be automatically reverted to an affiliate site (affiliatesite.com/xyzkby) without them actually having to do or click anything?

  2. #2
    Member Prosperent's Avatar
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    Not only possible, but quite easy to do.

  3. #3
    Defender of Truth, Justice and the Affiliate Way
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    Happens all the time, as well as slightly different variations of your example.

    It's called a forced click.

  4. #4
    Full Member WildAmbitions's Avatar
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    I have heard that doing this is often not allowed in many affiliate programs. Is this a fact? Is this also known as direct linking? Please explain.

  5. #5
    Member Prosperent's Avatar
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    It's direct linking. Some allow it, others do not. Direct linking typically has FAR higher conversion rates for both the merchant and affiliate.

  6. #6
    Member vicjg's Avatar
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    I have only seen it "not allowed" in pay-per-click terms & conditions.

    If not for PPC, I wonder where the customer would get the url for yoursite.com anyway

  7. #7
    Full Member WildAmbitions's Avatar
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    Quote Originally Posted by Prosperent Brian View Post
    It's direct linking. Some allow it, others do not. Direct linking typically has FAR higher conversion rates for both the merchant and affiliate.
    And done correctly (although considered black hat?) one can "get away" with it for a short period of time (say for testing) and then change methods?

  8. #8
    Member Prosperent's Avatar
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    I suppose that would be possible. Speaking from a programming point of view, if they had things setup that way, it should be pretty easy to remove if they needed to for whatever reason.

  9. #9
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    ok so is this what they are talking about when a program says "Publishers are not allowed to direct link to xyz.com"?

  10. #10
    Member vicjg's Avatar
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    Quote Originally Posted by Infinite View Post
    ok so is this what they are talking about when a program says "Publishers are not allowed to direct link to xyz.com"?
    No. This is definitely referring to PPC campaigns.

  11. #11
    Member Prosperent's Avatar
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    Usually it applies to ppc campaigns not being able to link directly to the merchants page. Unless an affiliate has great landing pages, their ROI is going to take a big hit by not being able to direct link. On the other hand, the merchant doesn't have control over the ad copy used for the ppc ad, so you have brand issues to take into consideration as well.

  12. #12
    Full Member WildAmbitions's Avatar
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    Quote Originally Posted by Infinite View Post
    ok so is this what they are talking about when a program says "Publishers are not allowed to direct link to xyz.com"?
    I would say, yes.

    It is true this terminology is found mostly when referring to PPC, but if the above example has been identified as direct linking then, yes, it would apply there as well.

    Then again, I am new to this and have no "real" experience.

  13. #13
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    Well guys i really appreciate the info because my idea was this, and let me know what you think. im signed up to a particular affiliate program and instead of creating a landing page i wanted to purchase my own domain but instead direct link it strait to my my affiliate url. and how would i drive traffic ? my idea was to creat post cards advertising ‘my domain’ and mail it to every one in my city and surrounding cities. good idea?

  14. #14
    Member Prosperent's Avatar
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    You may want to discuss the plan with the merchant ahead of time to see if they are ok with that. Otherwise they may reverse the sales since they aren't going to know where the traffic came from.

  15. #15
    Full Member WildAmbitions's Avatar
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    I would think out you plan for long term.

    What is the ROI via direct mailing. ?
    What type of research have you done regarding who will get the post cards?
    Has your audience been targeted?
    Is your method scalable? In other words - easy to repeat when measuring time you put in vs. your ROI?
    What is the goal? Immediate income or long term income?

    These are a few that come to mind.

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