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  1. #1
    Join Date
    April 6th, 2010
    Same affiliate program on 2 different networks, different EPC, why?
    Hi All,

    I saw the same affiliate program (I mean from the same company) on both SAS and CJ but the EPC is vastly different. On SAS, its 7 days' EPC is about $10 while on CJ, it is only $4 for its 7 days' EPC. What do you think could be the possible cause?

    Thank you : )


  2. #2
    ABW Ambassador cusimano's Avatar
    Join Date
    January 18th, 2005
    Toronto, Canada
    Expected. Different networks, different set of affiliates, affiliates doing different things.

    Signup with the merchant through the network (CJ or ShareASale) that you are more comfortable with.

    Yours truly,
    Cusimano.Com Corporation
    per: David Cusimano
    Affiliate Tools: Datafeed Merge

  3. #3
    Outsourced Program Manager Nathan Weinberg's Avatar
    Join Date
    September 8th, 2008
    New York
    We used to have that with an old appliances client. They were on CJ and GAN, and a number of factors contributed, including that they had different custom program terms with different affiliates on the different networks, and that each network had a different group of high-performing affiliates. An affiliate with a high EPC on Network A can skew overall statistics greatly, in some circumstances. On a 7-day EPC, a single sale can skew everything so greatly to make the number occasionally meaningless (30-day is less volatile).

    The main thing is: With rare exceptions, you will have the same EPC regardless of network. Your site is the determining factor, not the network.

    Rare exceptions can include:

    • Different commissions on different networks (I've seen it)

    • One of the networks has less reliable tracking

    • One network has better features that make you more profitable (easier access to datafeeds, coupon feeds)
    [FONT=Century Gothic][SIZE=2]Nathan Weinberg[/SIZE][/FONT]
    [SIZE=1]Outsourced Program Manager
    Blue Cherry Group
    :envelope:[/SIZE] [SIZE=1] nweinberg(at)bluecherrygroup(dotcom) :telephone[/SIZE] [SIZE=1]646.290.8127 x203[/SIZE]

  4. #4
    Affiliate Manager brett-e2's Avatar
    Join Date
    March 19th, 2009
    Quote Originally Posted by Nathan Weinberg View Post
    Different commissions on different networks (I've seen it)[/LIST]
    I've seen a fair bit of this too. Always good to see what network offers the best rate.

  5. #5
    Join Date
    April 6th, 2010
    tks everybody!

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