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Thread: GHC Creates Advisory Council

  1. #1
    OPM/Moderator Hectic GHC's Avatar
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    Thumbs up GHC Creates Advisory Council
    Read the press release at PRWeb.

    Greg Hoffman Consulting, a successful affiliate management agency, has created an advisory council comprised of affiliate marketing experts and industry veterans to help with thought leadership and overall strategy to better serve current and future clients.

    The council will meet informally monthly but is not a governing authority. Members represent perspectives from the viewpoint of affiliates, managers, merchants and networks. Their collective wisdom will support the GHC team with invaluable insight and will uniquely differentiate the outsourced program management firm from its competitors. The goal is ongoing brainstorming that will help GHC continue its creative affiliate promotions and contests that keep merchants at the top of the minds of busy affiliates throughout the year.

    Six advisors are being announced today on the eve of the Affiliate Summit East in New York City. The majority of the council will meet for the first time together at the industry’s premier event this weekend.

    “Our advisory council gives us a chance to clearly focus on new trends and strategies that will immediately impact the relationships we broker between merchants and affiliates,” said Greg Hoffman, president of the agency.
    “Everyone involved so far is excited about the diversity of the group and how our discussions can move affiliate marketing to the next level. ”

    The Advisory Council members include:
    Denise O’Berry – Affiliate/Mentor. O’Berry is an accomplished author and a nationally recognized expert on small business matters. O’Berry was the first person to ever mention the topic of “affiliate marketing” to Hoffman, back in 2003.

    Todd Farmer – founded Kowabunga!, Inc. in 1996 and later sold the legendary affiliate network to Think Partnership. Farmer is a rockstar affiliate marketer and entrepreneur with tons of ideas to share.

    Eric Nagel – Affiliate. Nagel is a programmer-turned-affiliate marketer, specializing in PPC and SEO. He’s been in the affiliate industry since 2005, and a full-time affiliate since 2008.

    Matt McWilliams – Affiliate Manager for Legacy Learning Systems. McWilliams is the winner of numerous awards including 2009 Affiliate Manager of the Year from ABestWeb.com and the 2010 Affiliate Summit Pinnacle Awards Affiliate Manager of the Year.

    Jill Pepitone – Affiliate and Manager. Pepitone is President of Beaches and Towns Network, Inc. and has been a part-time affiliate marketer since 2005. She is currently working on earning her master’s degree and poised to take on affiliate marketing full time soon.

    Bill Swartwout – founder of the Beaches and Towns Network, Inc. Swartwout has been in the affiliate marketing industry since 1999, when he launched his first commercial website. He now manages three affiliate programs in the financial and travel fields.

    Greg Hoffman Consulting is an outsourced program management agency with merchants in the top affiliate networks. The GHC team consists of two experienced affiliate managers and a recruiter. Visit www.greghoffmanconsulting.com to learn more about our style of affiliate management. We specialize in recruiting quality affiliates relevant to the merchant and we focus on individual communication with top affiliates all the time.
    Greg Hoffman
    Affiliate Marketing Advocate of the Year 2016; Best OPM/Agency - 2014; Best OPM/Agency, Five Years in a Row - ABestWeb.
    Visit Greg Hoffman Consulting

  2. #2
    Affiliate Manager Matt McWilliams's Avatar
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    Heck of a team Greg...if I do say so myself
    Matt McWilliams
    Call Me At: (317) 825-8826 | Follow Me On Twitter: @MattMcWilliams2 | Connect With Me On LinkedIn

  3. #3
    Moderator MichaelColey's Avatar
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    Great move, Greg!
    Michael Coley
    Amazing-Bargains.com
     Affiliate Tips | Merchant Best Practices | Affiliate Friendly? | Couponing | CPA Networks? | ABW Tips | Activating Affiliates
    "Education is the most powerful weapon which you can use to change the world." Nelson Mandela

  4. #4
    Comfortably Numb John Powell's Avatar
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    Does Eric Nagel post here at ABW?


  5. #5
    Member esnagel's Avatar
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    Hi John - I'm esnagel here. I post now & again. I'll be at the dinner on Saturday at #ase10

  6. #6
    OPM/Moderator Hectic GHC's Avatar
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    Wouldn't it be a miracle if we got Rockstar Farmer to post on ABW? I'll have to talk to him about that this weekend.
    Greg Hoffman
    Affiliate Marketing Advocate of the Year 2016; Best OPM/Agency - 2014; Best OPM/Agency, Five Years in a Row - ABestWeb.
    Visit Greg Hoffman Consulting

  7. #7
    Comfortably Numb John Powell's Avatar
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    Quote Originally Posted by esnagel View Post
    Hi John - I'm esnagel here. I post now & again. I'll be at the dinner on Saturday at #ase10
    Great! I'm trying to get the podcasts you do with Jason from ITunes, but it continues to frustrate my efforts. I heard you do one with Loxly and wanted to hear more on my iPhone.


  8. #8
    Member esnagel's Avatar
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    You can get them here, too:
    http://geekcast.fm/archives/category...of-the-tracks/

    There should be a download link for each show.

  9. #9
    Outsourced Program Manager
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    It will be great working with everyone on the Advisory Council.

    Regards,
    Chris
    -

    Chris Thompson - [URL="http://www.bordeauxmarketinggroup.com"]Bordeaux Marketing Group[/URL]
    [URL="http://www.bordeauxmarketinggroup.com"]Affiliate Program Management[/URL] and [URL="http://www.bordeauxmarketinggroup.com"]Online Marketing Strategy[/URL]
    Check us out on our Facebook Fan Page at -
    [URL="http://www.facebook.com/pages/Bordeaux-Marketing-Group/134412773270117"]http://www.facebook.com/pages/Bordeaux-Marketing-Group/134412773270117[/URL]

  10. #10
    Outsourced Program Manager - Parenting Niche hermedia's Avatar
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    So how did it go ?
    Wondering how your first meeting went ?

  11. #11
    OPM/Moderator Hectic GHC's Avatar
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    Quote Originally Posted by hermedia View Post
    Wondering how your first meeting went ?
    Not enough of us were at ASE10. First meeting soon by phone.
    Greg Hoffman
    Affiliate Marketing Advocate of the Year 2016; Best OPM/Agency - 2014; Best OPM/Agency, Five Years in a Row - ABestWeb.
    Visit Greg Hoffman Consulting

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