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  1. #1
    Affiliate Manager CTanK's Avatar
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    September 6th, 2005
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    I'm a Tease :)
    Okay, I can't tell you who or what...but there is going to be a really good Groupon hitting next Monday. It's $20 for $40 at a popular brick and mortar store...offline redemption only. It's NOT the Gap.

    What I can tell you, is that on Monday, I'm going to update the following CJ banners with the deal. So if you have any of these banners on your site, the graphic is going to change to feature this particular deal. Then on Tuesday, they'll revert back to normal.

    Alternately, you can also put our dynamic widget on your site, and this will automagically display the deal most relevant to your visitor. So if your visitor is located in New York, it'll show the New York deal; if they're in Louisville, it'll show the Louisville deal. It's super easy, you just pick your size and accent color, copy and paste some code and away you go. Grab My Widget

    300x250:
    HTML Code:
    <a href="http://www.tkqlhce.com/click-INSERTCJID-10769819" target="_top">
    <img src="http://www.ftjcfx.com/image-INSERTCJID-10769819" width="300" height="250" alt="" border="0"/></a>
    200x165:
    HTML Code:
    <a href="http://www.kqzyfj.com/click-INSERTCJID-10817432" target="_top">
    <img src="http://www.tqlkg.com/image-INSERTCJID-10817432" width="200" height="165" alt="Groupon: Get the Best Deal in Your City Today!  " border="0"/></a>
    125x125:
    HTML Code:
    <a href="http://www.tkqlhce.com/click-INSERTCJID-10788552" target="_top">
    <img src="http://www.tqlkg.com/image-INSERTCJID-10788552" width="125" height="125" alt="" border="0"/></a>
    120x90:
    HTML Code:
    <a href="http://www.tkqlhce.com/click-INSERTCJID-10769815" target="_top">
    <img src="http://www.lduhtrp.net/image-INSERTCJID-10769815" width="120" height="90" alt="" border="0"/></a>
    best,
    Carolyn Tang Kmet
    AllInclusiveMarketing.com
    carolyn-at-allinclusivemarketing.com

  2. #2
    Newbie
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    October 15th, 2010
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    I hope you have enough server capacity.

    Can we get more hints?

  3. #3
    Affiliate Manager CTanK's Avatar
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    After the Gap deal, our guys tricked out our servers. Now they've got bigger rims, slammin' neon underglow, a killer sound system and bangin' chrome details.

    Can't give any more hints, but love that you asked

  4. #4
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    October 22nd, 2010
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    CTank - is this going to be a national deal, similar to the GAP deal - i.e. the featured deal in every city?

  5. #5
    Moderator MichaelColey's Avatar
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    Q: How can you tell when you've been assimilated into Groupon?

    A: You talk like this:
    Quote Originally Posted by CTanK View Post
    After the Gap deal, our guys tricked out our servers. Now they've got bigger rims, slammin' neon underglow, a killer sound system and bangin' chrome details.
    Love it!

    Can we guess on the brick and mortar store? I'm hoping for either Starbucks or Barnes & Noble.
    Michael Coley
    Amazing-Bargains.com
     Affiliate Tips | Merchant Best Practices | Affiliate Friendly? | Couponing | CPA Networks? | ABW Tips | Activating Affiliates
    "Education is the most powerful weapon which you can use to change the world." Nelson Mandela

  6. #6
    Affiliate Manager GeekGalJuj's Avatar
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    I had to pop in just to register my LOL at your comment.... Mostly because of our conversation surrounding her post!

    Quote Originally Posted by MichaelColey View Post
    Q: How can you tell when you've been assimilated into Groupon?

    A: You talk like this:Love it!

    Can we guess on the brick and mortar store? I'm hoping for either Starbucks or Barnes & Noble.
    Julia Kozuck-Hochstein
    Head of Affiliate Marketing- Zoro.com
    affiliate@zoro.com

  7. #7
    Affiliate Manager mfaloon's Avatar
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    September 30th, 2010
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    Now I wish we had a Groupon deal for spinners. Get all Grouponite cars looking "fresh to death"! :-)

  8. #8
    Affiliate Manager CTanK's Avatar
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    September 6th, 2005
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    Okay, I have sort of a hint, but also a disclaimer...the chain could not get its Canadian stores ready in time for this deal, so Canada is out for this round. They are interested though, so we may have a Canada-only deal later this year.

    So, while the creative will feature the store-in-question, it will also include "select cities" in the copy.

  9. #9
    Newbie
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    "select cities"? sounds very vague and a way for stores in the US to deny redemption.

  10. #10
    Affiliate Manager CTanK's Avatar
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    Okay, the banners above have been deployed!!! It's $20 for $40 in offline redemption at The Body Shop. (Which is not in every city in the US...and since Canadian stores couldn't participate, it was safest for everyone involved for us to list "select markets" in the creative.)

    The deal will appear at 12:01a for every time zone, so you can see it on the New York landing page right now, but you may not see it in San Fran until a couple hours from now. However, the four affiliate banners I mentioned earlier, these are all updated with creative that is relevant to this offer, with the "Select Markets" messaging. If the consumer is in a market where there the Body Shop offer just isn't accessible, they will simply land on the deal that is most relevant to them based on their geography.

    This should be a really hopping day, thanks for working with us to get this off the ground!!

    Last edited by CTanK; October 25th, 2010 at 12:40 AM. Reason: added image
    best,
    Carolyn Tang Kmet
    AllInclusiveMarketing.com
    carolyn-at-allinclusivemarketing.com

  11. #11
    Affiliate Manager CTanK's Avatar
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    From what I'm seeing, at 12:47a EST, 117 of these Body Shop groupons were sold off the New York landing page alone. By 12:48a EST, one minute later, 133 groupons were sold. That's 16 sales of this one particular coupon, in one specific region, in one minute.

    This is the first "big" deal I've had the opportunity to experience through Groupon since I've been here, and holy crap, is it fun!
    Last edited by CTanK; October 25th, 2010 at 12:53 AM. Reason: specifying which market

  12. #12
    Prince of Content Vinny O'Hare's Avatar
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    Very nice, now you are going to have me up every hour to watch the stats move as the deal spreads west 237 sold now

  13. #13
    Affiliate Manager CTanK's Avatar
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    Chicago! (go to bed, pops!)

    (135 sold so far in Chicago, I can't believe there's anyone buying anything this early in on a Monday morning??)
    Last edited by CTanK; October 25th, 2010 at 01:56 AM.

  14. #14
    ABW Ambassador
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    Do you know if you guys ever have any Bath & Body Works groupons?

  15. #15
    Affiliate Manager GeekGalJuj's Avatar
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    This is the first "big" deal I've had the opportunity to experience through Groupon since I've been here, and holy crap, is it fun!
    Now you know why I was up all night for GapDay! It was crazy exciting.

    Hope everyone else is enjoying BodyShopDay!
    Julia Kozuck-Hochstein
    Head of Affiliate Marketing- Zoro.com
    affiliate@zoro.com

  16. #16
    Affiliate Manager CTanK's Avatar
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    Quote Originally Posted by Trust View Post
    Do you know if you guys ever have any Bath & Body Works groupons?
    I don't think we've had any yet, and I don't have much to do with securing or scheduling groupons...but if we do, I'll ping you direct
    Last edited by CTanK; October 25th, 2010 at 07:27 AM. Reason: added Trust's quote

  17. #17
    Affiliate Manager CTanK's Avatar
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    And all banners have now reverted back to their original state...thanks to you guys, this was by far the best day I've had since joining Groupon. What a rush! Phenomenal clickthrough on the new creative, fantastic conversion and no downtime

    It. Was. A. Good. Day.

    But there are always lessons learned, and here's what you guys taught me that we'll implement on the next go 'round:
    - Need to figure out if Canada is included earlier on in the deal and maybe get some Canada specific banners made too if terms are different.
    - Provide a text link as well for the convenience of those of you who tweet or FB our deals.
    - Drop the email on Thursday instead of Friday. Those of you who found out via ABW on Thursday had enough time to get the banners up, but those who found out via the affiliate newsletter on Friday could probably have used one more day.

    Thanks again for working with us, hope you got a piece of the action!
    best,
    Carolyn Tang Kmet
    AllInclusiveMarketing.com
    carolyn-at-allinclusivemarketing.com

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