It is official. I am happy to announce that Cindy Ballard has joined Greg Hoffman Consulting as Affiliate Director. As most of you know, Cindy was a marketing specialist for the last four years at Sunshine Rewards.
Cindy will work on all the GHC clients, both in ShareASale and Commission Junction. She will be tasked primarily with recruiting but will be assisting with existing affiliate outreach, newsletters and reports. Her experience and knowledge as an affiliate give her a great advantage on how to effectively communicate with all types of affiliates. She is an incredible motivator and carries a great reputation in the industry. Cindy is an avid pet blogger and has been featured in FeedFront magazine in the Women in Affiliate Marketing issue. She will be a published FeedFront author in the next edition.
Soon, Cindy and I will be hosting our very own podcast on GeekCast.FM. The idea has been approved and we are working to get it ready. Stay tuned for that announcement.