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November 23rd, 2010, 10:18 AM #1
Help with assumptions
- Join Date
- November 23rd, 2010
Great forum - glad that I found it
I am in the process of building out a new coupon/deal site and am having issues with the business model.
I think I am ok with some basic traffic projections, but any thoughts on what I should use for a conversion rate? (what % of visitors to my site will ultimately convert for one of my merchants, bringing me a commission)
I realize that there are a lot of other factors (content. . .) but just need some general range to plug in to my model
Any help is greatly appreciated!
November 23rd, 2010, 12:42 PM #2
2-5% is probably pretty reasonable if you do a good job with the site.