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  1. #1
    Moderator MichaelColey's Avatar
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    January 18th, 2005
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    Mansfield, TX
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    Do Newsletters Overwrite/Override Affiliate Cookies?
    With (sometimes multiple) daily newsletters, Groupon does a better job marketing to existing customers than almost any other site. This can work to either the benefit or harm of affiliates depending on one thing...

    Does Groupon overwrite or override affiliate commissions during the 30 day cookie period if customers click through an internal email/newsletter?

    How about other marketing channels, like PPC (if you do any in-house)?

    I'm just trying to figure how "secure" our 30 day cookies are. In an ideal world (to us affiliates), nothing but another affiliate click would keep us from earning sales for repeat sales from the same computer over the next 30 days.
    Michael Coley
    Amazing-Bargains.com
     Affiliate Tips | Merchant Best Practices | Affiliate Friendly? | Couponing | CPA Networks? | ABW Tips | Activating Affiliates
    "Education is the most powerful weapon which you can use to change the world." Nelson Mandela

  2. #2
    Affiliate Manager CTanK's Avatar
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    September 6th, 2005
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    3,259
    Quote Originally Posted by MichaelColey View Post
    Does Groupon overwrite or override affiliate commissions during the 30 day cookie period if customers click through an internal email/newsletter? How about other marketing channels, like PPC (if you do any in-house)?
    No! We do not overwrite affiliate commissions during the 30 day period, no matter what the channel is, internal email, internal PPC efforts, etc. I believe that every touchpoint contributes to the sale.
    best,
    Carolyn Tang Kmet
    AllInclusiveMarketing.com
    carolyn-at-allinclusivemarketing.com

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