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  1. #1
    Affiliate Manager Erika Crabtree's Avatar
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    April 11th, 2011
    Location
    Indianapolis, IN
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    13
    Frequency of promotional updates
    Hello! I have been going back and forth in regards to how often I should update promotional banners for our affiliates. I know I like seeing fresh, new creative, but I don't want to overburden the affiliates.

    My thoughts were to offer some short term promotional items for a sales event, like Mother's Day, and then also have some more generic seasonally-appropriate graphics that would be good for a month. Of course, at the same time, I have a number of "evergreen" type ads running regardless.

    I would love to hear feedback on this. What is your general preference and how often do you realistically update creative elements?

    Thanks!

  2. #2
    Full Member gcarson's Avatar
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    November 13th, 2009
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    383

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