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  1. #1
    15 years and counting
    Join Date
    January 18th, 2005
    Posts
    6,121
    How to promote Dipstop? No product name, no company name
    Received this morning
    Complete New Agreement:
    Use of our trade names BaccOff, Bacc Off, Bacc-Off, Dipstop, Dip-stop or any derivitive thereof in ANY searchable content is strictly prohibited. The ONLY exception to this policy is the underlying url on the authorized button, banner, or text link used to link to our website or order page.
    How do we presell them?
    This merchant has NO PPC bidding policy, so we can bid on the trademark names but we can't use their product names on a site.
    How stupid is that?
    Are we back to banner farms or can we use their competitor names?

  2. #2
    Defender of Truth, Justice and the Affiliate Way
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    January 18th, 2005
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    The Swamp
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    7,503
    Geez Zeus, I thought you were a veteran marketer. Of course you promote it as the mystery product available at the mystery merchant.

    The ONLY exception to this policy is the underlying url on the authorized button, banner, or text link used to link to our website or order page
    Eh?? That underlying URL wouldn't be theirs but SAS anyhoot.

    TOS of like these just underscore the cliche of a little bit of knowledge being dangerous.

  3. #3
    15 years and counting
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    January 18th, 2005
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    6,121
    It shows there's a future for good OPMs willing to train new merchants.

    I'm still learning everyday, Kellie.

  4. #4
    15 years and counting
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    January 18th, 2005
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    6,121
    I've had a very positive feedback from my communication with the merchant.
    They are listening. They will get in touch with OPMs, SAS... and I'm pretty sure they will be back on the right track soon.

  5. #5
    ABW Ambassador superCool's Avatar
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    April 23rd, 2008
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    Texas
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    1,268
    good luck with that Zeus

  6. #6
    Affiliate Manager Decorative Ceiling Tiles's Avatar
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    May 7th, 2010
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    Florida
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    [QUOTE=Kellie aka Ms. B;1079491] mystery product available at the mystery merchant. QUOTE]


  7. #7
    ShareASale President/CEO and ABW Veteran Brian - ShareASale's Avatar
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    January 18th, 2005
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    3,657
    Zeus,

    I think it is important to note that there are important underlying reasons and symptoms which lead to policies such as this.

    I'm glad you were able to speak with the Merchant about them - and they seemed open to discussion. Feel free to pass anyone along to our Client Services Department when needed as well. We give a lot of free webinars, advice, reviews, diagnostics, etc...

    Merchants often have multiple channels online... their own efforts, affiliate programs, ppc, tradeshows, etc... There is a lot to consider. As a general statement, Merchants are looking for Affiliates who can help them augment their own efforts... and are wary when they see Affiliates taking advantage of their internal efforts.

    That's where the conflict comes from, and it's important to understand when looking at some of these items.
    Thanks,

    Brian Littleton
    President/CEO - ShareASale.com, Inc.

  8. #8
    Full Member justnet's Avatar
    Join Date
    June 10th, 2007
    Posts
    374
    In a bit of irony...

    How to promote Dipstop

    is ranking well

    actually I have the word

    Dipstop

    by itself ranking this thread on page 1
    Last edited by justnet; June 1st, 2011 at 04:23 PM.

  9. #9
    15 years and counting
    Join Date
    January 18th, 2005
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    6,121
    The agreement was corrected by the merchant (May 18th).
    And if I look at their stats, I'm sure they are pleased with the result.

  10. Thanks From:

  11. #10
    The "other" left wing davidh's Avatar
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    January 18th, 2005
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    Boston
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    3,492
    I hope they remembered to tell Dr. Oz and Oprah not to mention their products on TV!
    CUSTOM BANNERS by GRAPHICS CANDY ~ Banner Sets and Website Graphics ~ Professional design, reasonable rates
    DESIGNER DOG CHECKS ~ We double-dog dare ya to write one!

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