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May 12th, 2011, 05:34 PM #1Gas and Food Prices Affecting Retail?
I am seeing a decline in retail sales on the same volume and quality of traffic. It started the last week of April. In particular, I am seeing fewer big ticket item purchases versus last year.
It is a little alarming to see this year's retail sales trending a little worse than last years. My best guess is that food and gas prices have really cut into discretionary spending.
I saw a report on CNBC today that seemed to validate this opinion, although my impression is that retail sales over the last 2.5 weeks contracted a bit versus 2009.
April Retail Sales
I'm curious if anyone else has had a similar experience, ignoring big G's Panda-monium?
Last edited by isellstuff; May 12th, 2011 at 05:34 PM.Merchants, any data you provide to Google Shopping should also be in your affiliate network datafeed. More data means more sales!
May 12th, 2011, 06:47 PM #2My best guess is that food and gas prices have really cut into discretionary spending.
Sooo...I've been adding some verbiage similar to "Save gas by shopping right here" to some of our sites. Too soon to tell if it will help and don't have time for split-testing right now, but it surely can't hurt.
*Actually, my biggest gas "expense" goes up in the air. But that's charged off to R&R.
May 12th, 2011, 07:16 PM #3
I've actually seen numbers going up, BUT I have not been getting ANY big ticket sales like I have in the past.
Bill, I intend to blatantly, and with malice aforethought, steal this line: "Save gas by shopping right here" (or a very similar statement that would still be considered plagiarism). People's Court or Judge Judy?
But seriously, bucking the normal trend of gas prices increasing as summer approaches, the "experts" are saying gas prices will go down around 50¢/gal by early summer.
May 12th, 2011, 08:42 PM #4the "experts" are saying gas prices will go down around 50¢/gal by early summer.
People's Court or Judge Judy?
May 12th, 2011, 08:55 PM #5
May 13th, 2011, 12:31 AM #6
Absolutely. Things like this are the biggest reason why it is best to try and sell things that people NEED (or *think* they need). Or to target customers who are not affected by prices of day-to-day necessities like this... "rich" people who have money to burn on stupid overpriced designer-label garbage.
May 13th, 2011, 07:57 AM #7
- Join Date
- October 16th, 2007
- Neenah, WI
I think a lot of this depends on your target demographic. If your main product is sold to people who have a higher percentage of disposable income they may not react to an increase in expenses. We(USA) are a country addicted to credit card debt.
May 25th, 2011, 02:24 PM #8
I find it interesting that the stock market just figured out what I knew three weeks ago, e.g. the economy was slowing. I think gas prices are the biggest culprit, but here is a report that claims that the Japanese Earthquake has caused a lot of problems due to the affects it had on automobile manufacturing in the United States. It says there has been a trickle down affect throughout our economy.
When the stock market tanks, people don't feel as rich and also feel uneasy about the future. As a result, they don't spend as much. I "feel" that this is especially true for small business owners who worry about the economy's affect on their future sales.
 Well, I should say, the financial press... I think some stock traders knew at the same time that I realized it... The insider knowledge some of these guys get is amazing...[/edit]
Last edited by isellstuff; May 25th, 2011 at 02:33 PM.Merchants, any data you provide to Google Shopping should also be in your affiliate network datafeed. More data means more sales!
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