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  1. #1
    Affiliate Manager Government Auctions AM's Avatar
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    Communicating with CB affiliates
    Our program is relatively new on ClickBank and I personally have been dealing with it for a few months now.

    My biggest frustration is that I have no direct way of communicating one on one with the affiliates that promote us there.

    Any suggestions on how to reach out and get these guys to talk to me?
    Last edited by Government Auctions AM; May 13th, 2011 at 02:14 PM.
    Steven Shnayder
    [B][URL="http://www.governmentauctions.org"]GovernmentAuctions.orgŪ[/URL][/B]
    Join us on [URL="https://signup.cj.com/member/brandedPublisherSignUp.do?air_refmerchantid=2932365"]CJ[/URL] [URL="http://www.shareasale.com/shareasale.cfm?merchantID=10834"]SAS[/URL] [URL="http://www.governmentauctions.org/home/partners.asp"]ClickBank[/URL] [URL="http://twitter.com/GAORGAFFILIATES"]@GAorgAffiliates[/URL]

  2. #2
    ABW Ambassador 2busy's Avatar
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    Clickbank isn't all that popular on ABW, they do not address questions in their forum here. Read Clickbank - a thief in the night?! - ABestWeb Affiliate Marketing Forum to get some insight.

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  4. #3
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    Start an Affiliate Center & Use Announcements
    Gov Auctions: Clickbank is where I started, and yes, there is no way to get your affiliate's email directly through the Clickbank interface. There are only a couple of ways I know of to communicate with them:

    1) Use the announcements feature-- How To Help: Vendor Spotlight.

    If I understand it correctly, these announcements appear in the Vendor Spotlight, and go out to those who subscribed. So we should encourage all affiliates to subscribe to announcements.

    2) Start your own backend affiliate center using EasyClickMate Moderator Note: Removed Affiliate Link

    Yes, that's an affiliate link... you can use it, or bypass me and get your own affiliate link...

    This tool creates an affiliate center which provides sales stats, automated sales notifications, a resources page, hoplink generator, Autoresponder integration, and more, and with along with EasyClickGuard, creates a secured download area.

    The main thing here in relation to the discussion is that you can get your affiliate's email addresses and integrate the autoresponder to get them to sign up for a newsletter. Now you can contact them all at once or individually.

    Hope that helps...



    PS: BTW, the Software is a bit of a bear to install and requires come customization. If you're not tech saavy to the extent required, maybe I can help you out...
    Last edited by 2busy; May 26th, 2011 at 04:23 PM. Reason: Removed affiliate link, please read the Rules.

  5. #4
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    Hmm.. Clickbank Unpopularity...
    It is always interesting to see what different forum and community cultures are like. The "we don't like Clickbank much around here" ethic is an eye-opener... and not for better and not for worse.. just interesting to see, and a bit educational. But some of the complaints I noticed on the "thief in the night" thread could have been avoided if people actually read the TOC.as far as crap products.. well, it seems there are crap products everywhere, but there are also many good ones, and it's up to you to weed them out.

    But yes, I do think the inactive account charges are a bit much. However, I started and launched my first product on Clickbank, and only recently have begun to see how others work...

  6. #5
    ABW Ambassador 2busy's Avatar
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    There are some great products on Clickbank, and some good affiliates. There are several more pages of discussion about the network here.

    I joined Clickbank to offer a very highly recommended affiliate tool but rather than chance making a sale and losing it waiting to cover all credit cards, I just don't promote it at all. It is a silly policy that was probably instituted due to the high fraud rates in some programs. Just like the blanket cure that Clickbank applied to address that issue, the blanket dislike for Clickbank has holes in it.

  7. #6
    Affiliate Manager Government Auctions AM's Avatar
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    Thank you spark3marketing!

    I could not agree with you more. I actually like working with Clickbank because it is a very simple system, on the affiliate and on the vendor side.

    I post regular announcements in an attempt to engage the affiliates, however we only have 14 subscribers at the moment The trick is catching their eye so that they actually want to subscribe!

    We also provide a resource page where we essentially hold a database of all of our creatives and things that affiliates can use to aid in their promotions. On that resource page we invite affiliates to enter their email address to sign up for newsletters. This way we have been able to capture a few affiliates attention, but nothing on the grand scale. The most frustrating thing is that I cannot contact my top performers!
    Steven Shnayder
    [B][URL="http://www.governmentauctions.org"]GovernmentAuctions.orgŪ[/URL][/B]
    Join us on [URL="https://signup.cj.com/member/brandedPublisherSignUp.do?air_refmerchantid=2932365"]CJ[/URL] [URL="http://www.shareasale.com/shareasale.cfm?merchantID=10834"]SAS[/URL] [URL="http://www.governmentauctions.org/home/partners.asp"]ClickBank[/URL] [URL="http://twitter.com/GAORGAFFILIATES"]@GAorgAffiliates[/URL]

  8. #7
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    Make affiliates sign up
    @2busy: Yeah, the 3 card rule kinda sux too, and I got around it by buying some programs with my affiliate url and charging them to a couple different PayPal cards and my bank card.

    @govauctions:The nice thing about EasyClick Mate is that it does more than just provide a resource page, but the automated sales notifications which you don't get from Clickbank, sales stats in the back end so they don't have to go to Clickbank, hoplink generator (which creates urls that point to your site url, not Clickbank), and more, but most important:

    The affiliate center is all behind secured membership login, it's not a page open to the public. So, affiliates have to sign up to be able to log in and get inside, even to the resources page, and on sign-up you will capture their email address and the auto-responder will sign them up to the Affiliate Newsletter mailing list. In other words, for the future, somehow create a situation where affiliates must sign up in order to become members of the affiliate program, which is only to their benefit anyway. I think serious affiliates won't mind, but will appreciate that you're being that much more professional and proactive with it.

    Why Clickbank does not allow access to info of users who are clearly trying promote your product, I don't know---is this a feature of other affiliate networks? I am just now signing up for a program I want to promote at Affiliate Junction, so I guess I'll find out...

  9. #8
    OPM and Moderator Chuck Hamrick's Avatar
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    Clickbank is considered the largest affiliate program by all reports I have read in the last five years. It does seem top heavy with information programs, get rich quick schemes and a lot of spammy stuff. I have a colleague who runs a net detective clone on CB driving traffic primarily through PPC. Have looked at the system which is simple and see that it fits that sort of marketing. It sits between the retail networks favored here and CPA networks.

    ABW does have a bias toward certain networks and marketing practices due to its long memory. That doesn't mean that Clickbank is the devil but there is a lot of spammy and scammy merchants associated. Add to that the lack of transparency and support which doesn't give them the highest opinion/reputation here.

  10. #9
    Affiliate Manager Government Auctions AM's Avatar
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    Clickbank works very well for me as our selling point is essentially a digital product (subscription).

    Having contact information would absolutely be excellent in cultivating those crucial affiliate relationship... but perhaps there is reasoning behind why Clickbank does what it does.

    Generally I have never had any problems with them. I am always trying to do things in order to help build our program, and nothing ever gets in the way of that on Clickbank's side... other than of course not providing contact info.

    I must say though, every time I have had to reach a certain affiliate for whatever reason, I was very easily able to go through Clickbank and given the right circumstances, they would reach out on my behalf. Still.. not having any contact info is a paaaaiinn!
    Steven Shnayder
    [B][URL="http://www.governmentauctions.org"]GovernmentAuctions.orgŪ[/URL][/B]
    Join us on [URL="https://signup.cj.com/member/brandedPublisherSignUp.do?air_refmerchantid=2932365"]CJ[/URL] [URL="http://www.shareasale.com/shareasale.cfm?merchantID=10834"]SAS[/URL] [URL="http://www.governmentauctions.org/home/partners.asp"]ClickBank[/URL] [URL="http://twitter.com/GAORGAFFILIATES"]@GAorgAffiliates[/URL]

  11. #10
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    Question Private affiliate programs?
    Thanks, Chuck, once again. Since my goal is to learn as much as I can about this entire business, yours and the overall ABW perspective on it has already been very informative and broadening.

    Yes, Clickbank does seem to have most of the $37 dollar "Get Rich Quick" gurus--or I should say, at least most of those kinds of programs I personally come across are based at Clickbank, but that could just be the loop I'm in and some of the lists I'm on. So, I am joining some others to see hwo others work and what they have to offer.

    Any suggestion of other networks to check out both as a vendor and as an affiliate? (I'm checking out Commission Junction now for a client).

    Also, in your own business as an affiliate manager, do you find yourself creating private affiliate program systems for clients instead?

  12. #11
    OPM and Moderator Chuck Hamrick's Avatar
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    I do a competitive analysis across Commission Junction, Google, LinkShare and Shareasale. If its an outdoor gear opportunity I add AvantLink. Really don't see any great rev share networks beyond that. I do look for in-house but don't spent too much time on it.

    Also, in your own business as an affiliate manager, do you find yourself creating private affiliate program systems for clients instead?
    There are only two reasons to launch an in-house program. If people are beating a path to your door or the margins are so low that you can't afford a network. Personally I have found that it is 10x harder to grow an in-house program for the following reasons:

    • Lack of trust in the tracking.
    • Lack of trust in getting paid.
    • Unfamiliar system to learn when you already know the ones you use.
    • Already spend tons of time and money programing reports.


    You can read back 10 years on ABW about affiliates getting cut off from in-house programs with no recourse. With networks, the more successful ones give direct managers to to top affiliates. I can tell you that the top shopping sites, loyalty sites, search marketers have integrated into the big networks.

    Where an in-house makes sense is if for lead gen where you tie directly into the lead gen database and offer host and post. If I sold a book or download that I promoted via lectures why would I pay a network.

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  14. #12
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    Thanks, Chuck. Getting taken to school I don't mind, since that's what I'm interested in, but then it also looks like I have to learn a new language that you speak around here: Host & Post?

    But I agree that using a network seems to make so much more sense for so many reasons, not the least of which is it immediately outsources a host of services at once, but also and especially if you really want to get affiliates to help you reach a broader audience and do a lot of the marketing.

    But it seems to me it all depends on who are, what level you're at, and what you're selling: Oprah, for example, could probably start her own affiliate program and doesn't need an existing network: people or brands with national brand recognition don't need networks. But what you're saying is that even they are integrating into them now.

    BTW, speaking of top sites and networks, THE top shopping site, Amazon, was built on the fact that it is an affiliate network, and Google's billions were built upon its clever integration of an advertising network into a search engine.


  15. #13
    OPM and Moderator Chuck Hamrick's Avatar
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    Amazon started with LinkShare.
    eBay started with Commission Junction.
    Overstock was on LinkShare and now on Commission Junction.

    Most national brands are on the big 4 networks. I have a philosophy that if you want to attract affiliates for your merchants competitor then place them on the same network.

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