I've been very satisfied with the Mcafee affiliate program originally with Linkshare and now with One Network Direct. I have a long history of consistent sales but over the last 2 months my sales have fallen off by nearly 60% compared with the first quarter of 2011.
Reports show that my impressions and clicks are down around 20% comparing the same periods, so that would account for some loss of sales- but not 60%.
I wonder if blame lies partially with the McAfee creative links where I've noted that instead of taking the user to a product landing page or direct-to-cart page where they choose product, then enter payment information,etc--- the shopper is first required to fill out a form requiring they set up an account with password before they can proceed to choose product and enter payment information.
It seems to me this is backwards and could be a deal killer when you are requiring personal information to be entered before the shopper has chosen product and taken the step of entering payment information.
I hope this is not the wrong place to ask. I can try to contact the program manager about it but I wondered if any others in the program may have noticed a big drop in sales over the last 2 months.