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September 1st, 2011, 05:10 PM #1Bonus Tiers in Affiliate Program - DO or DON'T
I have a question for affiliates.
Does a program with automated monthly bonus incentive tiers (ex. reach $500and earn $100 bonus; reach $1000 and earn $200 bonus, etc.) incentivize you to promote a merchant's program over others? Or is it generally better to just run periodic (non-automated) spiffs and contests to keep affiliates motivated?
Thanks in advance for your thoughts on this topic!
September 1st, 2011, 05:27 PM #2
Depending on the merchant, conversion rates, etc. If all things were equal between two merchants - would choose the one with the AUTOMATIC bonuses...Salty kisses, Sandy toes, and a Pirate's heart...
September 2nd, 2011, 02:33 PM #3
One question I would ask myself, is would these affiliates generate that revenue regardless of the bonus? In other words, is the bonus really an incentive?
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