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  1. #1
    2005 Linkshare Golden Link Award Winner  ecomcity's Avatar
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    Yawn!!! Keep on trolling rather than recruiting active affiliates. What's up with all the merchant boards dying on the vine. Are they all still locked into the 1999 mindset and can't figure out why affiliates can't keep polishing their shoes for 10 cents a shine.

  2. #2
    Affiliate Manager
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    There are a few good merchants out there that remain active...

  3. #3
    Affiliate Marketing Consultant Andy Rodriguez's Avatar
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    You can count us in....

    You haven't seen anything yet !!

  4. #4
    2005 Linkshare Golden Link Award Winner  ecomcity's Avatar
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    Not you two guys, who I invited here to showcase as prime examples to the other 3000 merchants. You guys are the cream of the crop and a thorn in the sides of the less than honest affiliate managers running those other programs. It's not rocket science merchants. You do not deserve traffic from any affiliate til you make it a priority to put a check in their mail box!!! All other efforts are hype. Overstock and TD place those checks there every month and will outlast and outsell your diversion sites by a huge margin without parasite gorilla marketing campaigns.

  5. #5
    ABW Ambassador affiliatemakeover's Avatar
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    Good question. I can guess where they are. Hiding underneath their desk because they can't show growth or profit.

    Consider yourselves pioneers, at least that's how I see it. No one else is proving to me that they can comminucate as openly as the merchants on this board do.

    Shawn, we need to chat. I want to know more about your program and you.

  6. #6
    Affiliate Manager
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    AffiliateMakeover.com - I would love to chat with you! Here's my contact information:
    Email = shawn@overstock.com
    Phone = 801-947-3119

    Please call me anytime. (If I'm not at the office, I usually forward the above phone number to my cell phone, and I rarely stop working) ... [img]/infopop/emoticons/icon_smile.gif[/img]

    Thanks,

  7. #7
    ABW Ambassador
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    Just curious . . . what effort is made to invite merchants here? I know Haiko has mentioned [somewhere] but is there a list of those that has *refused to come and socialize here at ABW?

    I'd have to ask the same question if the contacts have gone unanswered by the MULTITUDES of managers.

    The very limited numbers of merchants that are here necessitates the question.

    Merchants NOT representing themselves, their business, and helping their affiliates here is a disgrace, not for the efforts of Haiko et al, but for not even making a showing.

    WHERE ARE THE MERCHANTS?
    There . . . I can't say it louder than that.

    I do admit that I talk with quite a few of the merchants I'm tagged with, but I'm also appalled at the VAST numbers of merchants that won't even return an email. The percentage of active merchants is extremely low.

    Sure . . . there are probably reasons a manager might not be able to correspond all the time to affiliates, especially if we aren't producing the large number$ for them. But how is an affiliate to learn MORE if there isn't someone in the organization to respond to small affiliates?

    If busy merchants like the guys here for Overstock and Tiger Direct can have the time to cabitz with us lowdollarearners then it's a SHAME that others look at it all as if they cannot be bothered.

    damn . . . now I'm sad . . . gotta run

    [ 07-27-2002: Message edited by: Cyclone ]

  8. #8
    2005 Linkshare Golden Link Award Winner  ecomcity's Avatar
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    Being thta this is the most active board on the NET for affiliates and merchants there absence speaks volumes. Affiliate managers must be a very lazy group if they can't promote and hype up their progams at ABW. Maybe they have nothing positive to say and use affiliates just for FREE traffic and work only with the Duperaffiliates and parasites.

  9. #9
    Full Member
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    How about inviting some prescription merchants? Only one (that I know of) has a fourm, and it is heavily censored.

  10. #10
    Affiliate Marketing Consultant Andy Rodriguez's Avatar
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    <BLOCKQUOTE class="ip-ubbcode-quote"><font size="-1">quote:</font><HR>Originally posted by Cyclone:
    If busy merchants like the guys here for Overstock and Tiger Direct can have the time to cabitz with us lowdollarearners then it's a SHAME that others look at it all as if they cannot be bothered.
    [ 07-27-2002: Message edited by: Cyclone ]
    <HR></BLOCKQUOTE>

    Cy,

    My primary job as an AM is to recruit, teach, train and motivate my affiliate partners. While i'm working at the office, running the affiliate program, responding to e-mails, phone calls, loading new creatives -I always have a window open ready to respond to any affiliate comment. It doesn't take alot of work, it IS part of my work.

    Many merchants don't understand that without active communications - there is no affiliate program. Our program today has been molded by our partners, we listen to you, we respond. You are what makes our program such a success !!!

  11. #11
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    Wow...

    All of this talk of slacking merchants is something else.. I am a merchant - a new merchant but a merchant none-the-less.. and I share the same dedication as Shawn/Andy .. even though I am a smaller company compared to them.

    I have been at this affiliate game for about 3 weeks, and I have learned a ton here at ABW and some other forums.

    Most of all I have learned that if my affiliates are going to take us seriously, we need to put a quality program in place which takes them seriously - which I hope I have accomplished. I also see the need to make sure I stay in touch with my affiliates.

    Im not sure if merchants start slacking when there is plenty of money coming in, or if there is a general attitude that you set everything up and then then affiliates do all of the work.. but I fall into neither of these categories.

    I know Im just getting started, but I am willing to make a solid investment in time and money to build strong affiliate partnerships. I am willing to try to put generous plans in place that will reward the affiliates enough to actively promote my product(s), and I am willing to make sure I provide the tools/resources they need to accomplish it - including communication. Im sorry to see that so many affiliates experience the opposite..

    As a newbie merchant .. my question is "Where do I reach all of these professional affiliates??!!" [img]/infopop/emoticons/icon_wink.gif[/img]. Im seeing about 5% of the applicants to my program post banners and make an effort to promot e the product. I just started advertising here at ABW and I know I will need to a couple other places.. I know it will take time.. But there are merchants like me out there that are serious about their work and building successful and profitable affiliate partnerships..

    If I get a large enough active affiliate base, I wouldnt mind even opening a dedicated forum here...

    If all goes well im sure I will soon..

  12. #12
    ABW Ambassador
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    <BLOCKQUOTE class="ip-ubbcode-quote"><font size="-1">quote:</font><HR>While i'm working at the office, running the affiliate program, responding to e-mails, phone calls, loading new creatives -I always have a window open ready to respond to any affiliate comment. It doesn't take alot of work, it IS part of my work.

    Many merchants don't understand that without active communications - there is no affiliate program. Our program today has been molded by our partners, we listen to you, we respond. You are what makes our program such a success !!!<HR></BLOCKQUOTE>

    Exactly . . . that why they call'em Windows . . . to allow for multitasking~!

    I'm dancin' a jig for the first time because you're the first merchant I've seen that has restated the fact that every merchant needs to KNOW~! The absolute WORST thing a merchant can do is to NOT communicate, and especially from the bottom of the chain on up, the bottom-feeeder, preobably lowdollarearner, needs all the help they can get.Yet the preferences are always given to those that do NOT need the help.

    <BLOCKQUOTE class="ip-ubbcode-quote"><font size="-1">quote:</font><HR>As a newbie merchant .. my question is "Where do I reach all of these professional affiliates?<HR></BLOCKQUOTE>

    What? Do you think we are all here for NOTHING? Affiliate marketing is a profession. What exactly is your meaning for it? If you mean that you want all the top-dollar affiliates to drop what they're doing to come promote your product/service I guess you'll have to do some top-dollar dancing to prove that your a marketable pasttime worth promoting.

    You might also wanna try Affiliate-Announce and other similar outlets. But ABW is a great place not to lose site of . . . unless of course you ONLY want the top-dawgs.

    I'm a middle-of-the-puddle-dawg. I've checked your site . . . I wouldn't want to be in your shoes/niche . . . the competition is deadly~!

    'scuse me . . . I gotta dance . . .

  13. #13
    ABW Ambassador buy_online's Avatar
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    Here are a few assumptions I make:

    1. This thing we do is business.
    2. In order to succeed, affiliates and merchants need to treat this as a business.
    3. The merchants (and affiliates) that don't treat it like a business - will fail.

    And my final assumption (for the moment) - The merchants that don't respond to emails or phone calls don't care about affiliates. There is no excuse - none. I don't care how busy they are, or that they have other things they do. If that is the case, they should get out of the affiliate sales channel - period.

    When a merchant demonstrates that he can't even communicate with an affiliate, something is VERY wrong with his business. Perhaps it lacks resources and capital to fund the affiliate sales channel? - Once again, quit.

    Perhaps, the Affiliate Manager hasn't taken ownership of the affiliate program in his business, and cannot get the buy-in of others in his organization? As far as I am concerned, this equals no resources to help answer or fix technical, accounting and creative questions/problems. And of course, if he lacks ownership, his boss won't give a crap about what he is doing or asking for. This aspect is bad, as it is an endless loop, and won't end until the company folds or realizes (thinks) the affiliate channel is a loser - and folds the affiliate program.

    I take stock in all the AM's that participate here, or have been good enough to respond outside of ABW before I joined. And those folks will get priority with me, even if their product doesn't exactly fit my business - heck, I am going to change the way I do things just to fit them, that's how strongly I feel.

    Thank you to those who participate, and my condolences to those who don't.

    Fred [img]/infopop/emoticons/icon_smile.gif[/img]

  14. #14
    Outsourced Program Manager
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    If I could just pop in and make a quick comment.

    I agree with everyone here that communication is key. I often get calls from new managers or companies looking to start an affiliate program. They ask me "How do I make this successful, what are the keyes?"

    My answer every time? COMMUNICATION. Look at each affiliate as a partnership and cultivate it. Find out what they need and do your best to give it to them. But most of all communicate, be available, respond as quickly as you can and provide your affiliates with as much information as possible. Be up front, if you can't do something let them know as soon as you know.

    I think Haiko has built a great venue for this open communication between merchant and affiliate and more merchants will come. I know I have told many to get involved.

    Good Luck!

  15. #15
    2005 Linkshare Golden Link Award Winner  ecomcity's Avatar
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    Jamie -Shawn and Andy sure have learned the value of communicating with their affiliate pool. They earn their paychecks the hard way ...one affiliate at a time. Add in the other 8 merchant's I see posting here ( subtrack the Brook character at FF) and 4500 other merchant's choose to remain silent. We all hope they don't end up in the 600+ merchant deadpool at LS -BeFree and CJ due to silence. None of those .com affiliate bombs ever posted one word at any forum!!!

  16. #16
    Outsourced Program Manager Chris -  AMWSO's Avatar
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    Hi All

    Late as always.... we just moved to Link Share and were prompted to pop in and check over this site and I'm glad we did.

    I run the Mondera Affiliates Program and Support Site.

    Anyway just wanted to say that yes were here and my email box is always open.

    Cheers

    Chris

  17. #17
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    I know this reply is a little late, but I wanted to say "hi". I am a new merchant. ABW is great. I want to have a lot of communication with our affiliates. I recently joined and I am learning a lot.

    Thanks,

    Eliot

  18. #18
    Outsourced Program Manager Bryan Rhodes's Avatar
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    Eliot,

    Welcome to ABW! Between ah-ha, Overstock and BackcountryStore, we have Utah well represented. Maybe the next Affiliate Marketing Conference needs to be in Park City. We should all get together for lunch soon. I'll come down to Provo.

    Bryan

  19. #19
    Affiliate Manager
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    That sounds like a plan to me...

  20. #20
    Kung Fu Master Eathan's Avatar
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    Well, looks like good timing for my first post here. I'm a brand new AM (Pharmical.com), but have put much of my early efforts into improving the program and meeting the affiliates. That's the business isn't it...?

    It's looks like all those lessons I learned as an affiliate myself are coming in handy... [img]/infopop/emoticons/icon_smile.gif[/img]

    [ 08-15-2002: Message edited by: pharm_boy ]

  21. #21
    ABW Founder Haiko de Poel, Jr.'s Avatar
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    pharm_boy,

    Hi and Welcome to ABW! <IMG src=http://www.abestweb.com/smilies/welcome.gif>

    I went to check out the site and sign up ... got errors [img]/infopop/emoticons/icon_frown.gif[/img]

    I'll grant you access to the Merchants only forum also.

    Haiko

  22. #22
    Kung Fu Master Eathan's Avatar
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    Never believe a developer that tells you the errors you're getting are only because he's testing something. I'll see that it's fixed ASAP!!!!!!

    Thanks for the heads up, and for access to the merchant's only forum!

    ____error fixed____

    [ 08-15-2002: Message edited by: pharm_boy ]

  23. #23
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    Hi Haiko,

    Could I get a pass to the merchants only area?


    Larry

  24. #24
    ABW Founder Haiko de Poel, Jr.'s Avatar
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    <BLOCKQUOTE class="ip-ubbcode-quote"><font size="-1">quote:</font><HR>Originally posted by celerityservices.com:
    Hi Haiko,

    Could I get a pass to the merchants only area?

    Larry
    <HR></BLOCKQUOTE>


    Larry, your in ... and send me the new 468X60 [img]/infopop/emoticons/icon_wink.gif[/img]

    Haiko

  25. #25
    ABW Ambassador
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    @ steve SMC.
    I for one and there are probably others here who key in and join or help push more for the merchants who are active at ABW. While not all of us have huge sites and traffic, I am more inclined to push the ppl in here who at least post and maybe listen and offer us ways to also generate more sales.
    We can be a tough crowd, but for the most part we are all after the same thing; to generate income.
    If a progrm is above board and we know we can trust the merchant its a win win situation for all parties.
    Part of this making more money can only benefit by being active here

    WW

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