Two New Articles: 10 Quick Wins & the Changing Role of Affiliate Networks
Two articles recently went live on Website Magazine & Revenue Performance Magazine, we'd like to share the insight and welcome your feedback!
The Changing Role of Affiliate Networks
Anyone working in affiliate marketing will tell you it’s a complex channel. Typically the day to day grind of an affiliate network is to try and make sense of this complexity, juggling priorities and conflicting interests, resolutely performing the role of middleman and arbiter. Yet as the industry matures and grows in both value and influence, is the role of the affiliate network changing?
10 Quick Wins for your Affiliate Program
Even the most developed campaigns stumble over these simple hurdles. Use this checklist to rise above the competition and maximize the return on your pay-by-performance program.