Affiliate Window: What's the Deal with Mega Monday? Infographic
At the peak of the busiest online shopping day of the year so far, Affiliate Window’s publishers were generating 432 sales per minute for its 1,600 advertisers in the UK.
We spent a long while trying to get our heads around the correct term for the first Monday in December. We found articles dubbing it both ‘Cyber Monday’ (also sometimes the name given to the previous Monday) and ‘Mega Monday’ (however one member of the strategy team received a Mega Monday deal email from an advertiser yesterday, the second Monday in December) so the whole thing seems rather confused, perhaps highlighting just how new the whole concept is.
Click here to download the full infographic.