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  1. #1
    Affiliate Marketing Consultant Linda - 5starAffiliatePrograms's Avatar
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    Hi All,

    I am consulting with some exciting new programs that want the viral marketing aspects of a 2 tiered program but want to work with CJ.

    Does anyone know how to set up a 2 tier program on CJ? Someone BIG on this board told me it could be done. When I called support they could not figure out a way to do it but said it would be great if CJ could add this option and they put it on the wish list.

    Todd, I really think this would be a strong new service you could add that would help EVERYONE's revenue. Affiliates/Merchant/CJ. WIN/WIN/WIN. I have seen some CJ merchants that offer 2 tier, but they have to go to other networks or inhouse software to be able to make it work. (You are missing out on this revenue, plus it would make for some good press releases and a positive buzz for CJ.)

    What do the rest of you think??? If we get enough support, maybe Todd can make it happen!

    High Commission ~ High Integrity ~ Affiliate Centered Programs
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    Linda Buquet
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    www.catalystEmarketing.com

  2. #2
    ABW Ambassador
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    quote:
    Someone BIG on this board told me it could be done.
    What do the rest of you think??? If we get enough support, maybe Todd can make it happen!

    I suggest getting Mr.BIG in on the request~!

    Brian
    aka Cyclone

    If you're not living on the edge, you're taking up too much room~!

  3. #3
    ABW Founder Haiko de Poel, Jr.'s Avatar
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    My ....

    CJ does Lead and sale programs per advertiser, a sale can be done as a percentage of the lead commission. If the Lead cookie (keep=yes) was lifetime then you have a two tier system.

    Haiko


    The secret of success is constancy of purpose. ~ Disraeli


  4. #4
    Affiliate Marketing Consultant Linda - 5starAffiliatePrograms's Avatar
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    Thanks Haiko,

    I talked to CJ about that and we can't figure out how all the sub affiliates would stay tied to the top tier affiliate, especially tracking several levels deep. You make it sound so easy, but we are not sure how well the reporting and payments would actually work.
    It sould be nice if instead of trying to fudge a solution and HOPE it works, CJ would just add this option. Especially since it costs an extra $750 to set up a lead program on top of a sale program without being certain it would work.

    Todd any feedback?


    www.roadloans.com $100 commission on CJ

    Linda Buquet
    Affiliate Program Optimization, Consulting & Recruiting
    www.catalystEmarketing.com

  5. #5
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    What i knew ebay is doing that. If someone register they give 5$ as a lead. And 5cent per bid. as sale but it is also lead.

  6. #6
    Ad Network Rep ToddCrawford's Avatar
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    We have a lot of experience running 2-tier programs. The entire CJ Network was at one time 2-tier. We learned that it doesn't really work. It sounds great but in practice it doesn't work. Most publishers are not in the business of recruiting new (competition) publishers. They focus on driving commissions for themselves. Besides, most revenue generating publishers are already in the network, so there isn't much left to recruit. Another problem with 2-tier programs is often, publishers will sign up under themselves and earn 2-tier from their commissions (or from those of their friends).

    IMO, 2-tier programs don't generate more results and blur the focus of the program - generating sales and leads.

    CJ does not support the functionality of advertisers running 2-tier programs. This functionality is not on the roadmap either.

    I think Haiko was referring to paying commissions to the intitial publisher for future sales from referred customers.

    Todd Crawford
    Commission Junction

  7. #7
    Content $ Queen Ebudae's Avatar
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    well, what a let down!

    I thought we were going to have a discussion about Todd being hot

    and it's just another program....

    Vicki

    But if the arrow is straight and the point is slick,
    It can pierce through dust no matter how thick. dylan

  8. #8
    Affiliate Marketing Consultant Linda - 5starAffiliatePrograms's Avatar
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    Vicki,

    Everyone already knows how HOT Todd is, but we'd better be careful in case his other half reads these posts.

    I thought this THREAD would be hot and get a lot of input, but I guess my customers are the only ones excited about 2 tier. I think if it's a VERY viral program that appeals to the masses, like one I'm about to launch is it would make sense. But then I certainly respect Todds wisdom and I'm sure his points are valid. I didn't know CJ had tried it in the past and it didn't work out.

    High Commission ~ High Integrity ~ Affiliate Centered Programs
    ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
    www.roadloans.com $100 commission
    ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
    (More Linda certified programs coming soon!)

    Linda Buquet
    Affiliate Program Optimization, Consulting & Recruiting
    www.catalystEmarketing.com

  9. #9
    Content $ Queen Ebudae's Avatar
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    quote:
    Originally posted by AMconsulting:
    Vicki,

    Everyone already knows how HOT Todd is, but we'd better be careful in case his other half reads these posts.




    lol, I was just kidding!

    Besides I am probaly twice his age and happily married for 21 yrs!!!

    Linda, best of luck with your program!

    Vicki

    But if the arrow is straight and the point is slick,
    It can pierce through dust no matter how thick. dylan

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