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  1. #1
    Affiliate Manager AmeliaHarman's Avatar
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    February 3rd, 2014
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    clicks but no impressions?
    Hi all,

    I'm starting to get stats in my CJ account manager, and in some cases I'll have a (albeit small) number of clicks but no impressions recorded. How is this possible?

  2. #2
    ...and a Pirate's heart. Convergence's Avatar
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    Impressions are only recorded if the affiliate includes the tracking for impressions on their website, ie: banner using the html code provided in the interface. We, for another example, only use datafeeds which do not have a tracking code in the link. Also, we host our own banners and omit the impression code.

    Our stats won't show us with any impressions...
    Salty kisses, Sandy toes, and a Pirate's heart...


  3. #3
    ABW Ambassador
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    Quote Originally Posted by Convergence View Post
    Impressions are only recorded if the affiliate includes the tracking for impressions on their website, ie: banner using the html code provided in the interface. We, for another example, only use datafeeds which do not have a tracking code in the link. Also, we host our own banners and omit the impression code.

    Our stats won't show us with any impressions...
    Thanks Convergence. You just solved my mystery by accident.

    I've always wondered why sometimes the clicks number is much larger than impressions number on my report...

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  5. #4
    Super Dawg Member Phil Kaufman aka AffiliateHound's Avatar
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    If you use Popshops, SellFire, Golden Can, CJ reporting will show clicks but not impressions.
    Since June 10, 2012 a vegan aarf but still writing the Hound Dawg Sports Blog
    "If you don't have time to do it right, when will you have time to do it over?" -John Wooden;
    "Raj, there’s no place for truth on the internet." -Howard Wolowitz[/SIZE]

  6. #5
    OPM and Moderator Chuck Hamrick's Avatar
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    Networks include an impression tab in the HTML for both text links and banners. Years ago affiliates striped the impression tag away to save on code and download time as well as storage. Example:

    <a href="http://www.avantlink.com/click.php?tt=ml&amp;ti=41069&amp;pw=369">Get 5% Off on All Wise Company Products at Wise Food Storage - Emergency, Long Term, and Camping Meals! (valid until March 17, 2014)<img src="http://www.avantlink.com/tpv/10833/41069/356/369/-/ml/image.png" width="0" height="0" style="border: none !important; margin: 0px !important;" alt="" /></a>
    img src is the impression tag.

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