Did this podcast with James Martell and though readers considering launching a program might benefit from our coffee talk.

James points out that if you are an advertiser considering starting or expanding an affiliate program to increase leads, sales, and profits, then he and Chuck are talking directly to you. He also encourages affiliates to listen to learn the industry from the perspective of an advertiser.
Full podcast and transcript are here on James' site: http://jamesmartell.com/affiliate-bu...liate-program/