Results 1 to 4 of 4
  1. #1
    Affiliate Network Rep JCrooks - AffiliateWindow's Avatar
    Join Date
    March 7th, 2007
    Denver, CO
    How do you deal with Seasonality?
    So summer is almost here, school's almost out, and traffic for some can get much lower. Seasonality is something that affects nearly every merchant program and affiliate site alike. What are your favorite strategies to maintain sales volume when traffic decreases due to seasonality?

  2. #2
    Beachy Bill's Avatar
    Join Date
    November 20th, 2005
    N/M, sorry.
    Last edited by Bill; May 5th, 2015 at 01:15 PM. Reason: Moved elsewhere.
    Bill / Marketing Blog @ 12PM - Current project: Resurrecting my "baby" at South Baltimore..
    Cute Personal Checks and Business Checks
    If you are too busy to laugh you are too busy.

  3. #3
    Affiliate Network Rep JCrooks - AffiliateWindow's Avatar
    Join Date
    March 7th, 2007
    Denver, CO
    Okay, I'll start. Most of the merchants I manage know what sells best during the summer. We'll share some of this info with affiliates via emails, but if you want more info or a wider range of products, reach out to the affiliate manager or OPM and ask what's best to promote in the upcoming months. Sometimes you'd never guess what the hot products are - I know I've been surprised more than once! Those products are a good reason for a blog post, category feature, or perhaps inclusion in an email. The merchants most likely have years of data, so take advantage of it for sure!

  4. Thanks From:

  5. #4
    OPM and Moderator Chuck Hamrick's Avatar
    Join Date
    April 5th, 2005
    Park City Utah
    I spend this time focusing on recruiting more affiliates into the program. Good comment about asking what sells best this time of year.

  6. Newsletter Signup

+ Reply to Thread

Similar Threads

  1. Replies: 3
    Last Post: December 13th, 2011, 02:50 PM
  2. Interesting article on seasonality
    By websmith in forum Midnight Cafe'
    Replies: 4
    Last Post: July 26th, 2005, 06:13 PM
  3. product seasonality - new resource
    By dannicole2112 in forum Midnight Cafe'
    Replies: 1
    Last Post: January 23rd, 2004, 09:17 AM
  4. Holiday Seasonality
    By edkaiser in forum Midnight Cafe'
    Replies: 8
    Last Post: September 1st, 2002, 03:40 AM

Tags for this Thread

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts