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  1. #1
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    If TWO affiliates refer a customer to a site, then say 2 weeks later a sales is made, who gets credited with the referral.

  2. #2
    Merchant Linda's Avatar
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    The last affiliate link that the customer clicked on.

  3. #3
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    Do you mean:
    Customer A clicks link at website F on Apr 15.
    Customer A clicks link at website C on Apr 19.
    Customer A goes direct to the merchant's website Apr 21 and orders.
    So website C gets the sale?
    What if the merchant is with TWO affiliate networks and website F is with one network and website C is with another?

  4. #4
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    Correct. In both of your examples, website C would get the commission because that was the last affiliate that the customer visited before making a sale. Website F's cookie is effectively overwriten by website C's cookie.

    Mark

  5. #5
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    Thanks Mark
    But where the merchant is with TWO different networks then surely BOTH will register a sale as both sets of cookies act indepentently.

  6. #6
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    <BLOCKQUOTE class="ip-ubbcode-quote"><font size="-1">quote:</font><HR>But where the merchant is with TWO different networks then surely BOTH will register a sale as both sets of cookies act indepentently. <HR></BLOCKQUOTE>

    First it is highly unlikely that any merchant would be stupid enough to allow a one-to-many relation between sales and commissions. Generally, they will want a report that matches commissions directly with a sale. Merchants need the commission attached to a sale so they can do the whole transaction processing...including chargebacks and returns.&lt;/p&gt;

    &lt;p&gt;Accidently paying two commissions would involve not only a bug-stupid programmer, it would involve dimwitted accountants and brain dead auditors. Highly unlikely.&lt;/p&gt;

    &lt;p&gt;As most merchants want good tracking information, they will generally attach the referer directly to the customer record. In all of the systems I've ever designed, a new referrer overwrites old referrers because the referrer is an attribute of the customer record.&lt;/p&gt;

    &lt;p&gt;There may be programs that do not look at the affiliate cookie until the final moments of the sale. I can't imagine why someone would design the program this way. If they did, then really anything could happen. For example, if the code looked at cookies sequentially, you would see something like:&lt;/p&gt;

    if (lscookie) then ...
    elseif (cjcookie) then ...

    If a programmer wrote code like this, then lscookies would always win out over cj cookies.

    As an affiliate, we would never know when the merchant has a really poorly designed program. In theory, trusted third parties would audit the code.

    BTW, if you ever find a truly trustworthy third party, could you post the name of their program.

  7. #7
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    yintercept

    Thanks for your thoughts.

    I am under the impression that the affiliate networks provide ALL the code and the merchant only has to paste it into their order pages.

    If my assumption is correct then there will be TWO sets of 'code' which may report ONE sale to BOTH networks.

    Are my assumptions and conclusions correct?

    Are you talking about coding 'from scratch'. If so then of course one should design it to take multi-networks into account.

  8. #8
    Outsourced Program Manager Chris -  AMWSO's Avatar
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    Your assumption above is correct, custom programming would be needed.

    Cheers

    Chrius
    Affiliate Marketing by AMWSO. Skype - chrissanderson ::: TEL 1-720-336-1784 ::: www.amwso.net
    Join our affiliate programs :Vaper Empire, Iolo, Art of Tea, or See ALL our Programs here

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