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  1. #1
    ABW Veteran Student Heyder's Avatar
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    Is yahoo still the place to be? It seems like you don't hear much about them anymore. We all like talking about google.<IMG src=http://www.abestweb.com/ubb/icons/icon7.gif>
    My stats show me that yahoo is still somewhat bigger than google. Also a yahoo listing gets you better rank with google so you have twice the benefit.

    I've been anti yahoo for about two years now because they rejected a paid submission. I didn't understand why they would reject my site (lol) but now looking back at how poor my site was I can see why.

    Well, to make a long story shorter, I just paid them for another submission (fingers crossed) because I feel it's a justified expence. Afterall, overture can eat up that much money in a week so a yearly fee of 300 isn't a bad deal.

    I just have to hope the SOB's list me this time.

  2. #2
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    If you get your description in unchanged, then Yahoo is still the place to be. If they change it and reject the (inevitable) appeal, then it may be money wasted.

  3. #3
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    <BLOCKQUOTE class="ip-ubbcode-quote"><font size="-1">quote:</font><HR>Originally posted by Heyder:
    I didn't understand why they would reject my site (lol) but now looking back at how poor my site was I can see why.<HR></BLOCKQUOTE>

    Gee, I gotta ask, why would they reject your site?

  4. #4
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    Hi, Heyder!

    Let us know when you get that e-mail from Yahoo saying your site is in! It's a great feeling.

    I just listed my first Yahoo site a couple weeks ago. Now almost 75% of my traffic is coming from Yahoo. Great investment so far!

    P.S. They cut my description from 11 words to 6. However the name of my site gets searched for a lot. The words they cut listed what is sold on the site. Anyone know if an appeal ever gets the description changed? Thanks [img]/infopop/emoticons/icon_smile.gif[/img]

  5. #5
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    Hi
    I would say that ANY search engine is good to be in. Not every one uses Google to search for things.

    I would say that the more Visiability your site has on the net then the more traffic you may/should get.

    regards John
    ps can we have a built in spell checker for this forum?

  6. #6
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    Can an all affiliate site get in?

  7. #7
    ABW Veteran Student Heyder's Avatar
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    <BLOCKQUOTE class="ip-ubbcode-quote"><font size="-1">quote:</font><HR>Can an all affiliate site get in?<HR></BLOCKQUOTE>

    I don't know.
    For all the hoops you seem to have to jump through to get a site listed in yahoo it amazes me the lack of quality many many of their included websites have.

    Yahoo is a big farce and I hope affiliate sites can get in.

    I personally hate yahoo but if that's where to be then 300 dollars (if you get in and listed decent) is well worth the investment, especially when you compare it to buying keywords and how much you can spend on that only to have other webmasters click your listings to screw you out of a few cents.

  8. #8
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    Yeah, all affiliate sites can get in, but you need to have 'substantial unique content' or whatever that phrase is on the Yahoo submission thingy. Just take a look at a few of the sites from whichever category your site fits into and if you see sites similar to yours, then you should be fine.

    Though I have to say that the amount of bait and switch sites in Yahoo is quite staggering. I am hoping that the yearly fee means that Yahoo will (finally) make an effort to clean up its directory.

  9. #9
    ABW Ambassador webmarm's Avatar
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    What bait and switch sites do you mean, Mark? Sorry, my head translates that in affiliate merchant terms to prospective affiliates.

  10. #10
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    Not sure if this is what markymark was referring to, but while bopping around categories, I found more than one site where the description was of a "shopping mall", but the site just redirected to Amazon (and others).

  11. #11
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    Yeah, Cedric, that's one example of bait and switch. What they've done here is to get one site included then cloak or redirect it to the site they really want to promote. Easy for Yahoo's editors to detect this though.

    There are other methods of bait and switch that some unscrupulous SEOs use that the visitor will never notice and that Yahoo editors are unlikely to be made aware of. Basically, the idea is that you provide Yahoo with a simple content site (keyword rich domain name, of course) then once it is included, you switch the content to what you really wanted included.

    An example: let's say you are an SEO for AHugeComputerCompany (and I'm not implying they've done this). AHugeComputerCompany.com is, of course, already in Yahoo. Yahoo's rules state that only the main domain of a business can be included. However, AHugeComputerCompany want more traffic for a particular range of Laptops and it is your job to get it. What you could do (and I don't advise or recommend this at all - I also don't do it) is create a site promoting some fictional brand of laptop, get it into Yahoo; then switch all the content to AHugeComputerCompany's range of laptops.

    Simple. Totally unethical, but simple.

  12. #12
    ABW Ambassador webmarm's Avatar
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    < fishing > And do you suppose that some of these domains are the ones that are sold after the domain name expired and someone else picks them up and puts up other content/sales links?

    Would you consider this as unethical as the scenario for AHugeComputerCompany.com's laptop site? If so, why?
    < /fishing >

    Thanks, doll!

    [img]/infopop/emoticons/icon_biggrin.gif[/img]

  13. #13
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    Yahoo is helpfull but I would not pay any dime for getting in. I have some sites listed in yahoo - even business sites - and put them in other non-payable cathegories like "services" etc. Perhaps someone does not know, but in some cathegories submission is still free and the editors don't look too exactly on the submitted sites.
    Concerning their business I think they are running out of money.

    Jonny

  14. #14
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    Hmmnn......I had a debate about this very thing with a colleague/competitor of mine at Search Engine Strategies in London a couple of months ago.

    His view was that providing the content of the new site still matched the title and description that Yahoo had provided for the expired domain, then this was perfectly acceptable. (Though not to Yahoo, one presumes).

    My view is that as the new domain is not the site that Yahoo's editors reviewed and accepted, it should have to pay to undergo the same review process as everyone else and should be included (or not) on its own merits. So, yes, I think it is unethical to do this - people doing this are defrauding Yahoo and contributing to the decline in the quality of the directory; which is good for no one.

    And webmistress, please call me doll some more [img]/infopop/emoticons/icon_wink.gif[/img]

  15. #15
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    Neal Shearing wrote a decent eBook on how to get listed high in Yahoo.

    It's worth the $300 if you do what he points out and you can make at least $2 per day from the traffic.

    You want the link to the book email me.

  16. #16
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    <BLOCKQUOTE class="ip-ubbcode-quote"><font size="-1">quote:</font><HR>as the new domain is not the site that Yahoo's editors reviewed and accepted,<HR></BLOCKQUOTE> Hmmm. you could say that about any site every time some content was updated, files moved around, or whatever.

    If the site were simply bought and sold, the new owner wouldn't have to reapply to Yahoo if there was an existing listing. If someone acquires an expired domain that has an existing Yahoo listing, and provides content that is a good match for the descriptions, category, etc, the searchers are still well served, so even if Yahoo is not thrilled about it, they should be worrying about other things first. Such as when someone does that trick with unrelated content, or redirects to a completely different site, as Cedric mentioned.

  17. #17
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    The point is the intent. The only reason for buying an expired domain that is already in Yahoo is to avoid paying the review fee, avoid being reviewed and to channel traffic that the site doesn't necessarily merit to the new site. Otherwise, why do it ?

  18. #18
    ABW Ambassador webmarm's Avatar
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    I see both points. I'd like to throw in that while the domain is expired and gets bought and sold those listings seem to remain on Yahoo an awful lot. So you get 404's and those horrendous pop-up he** pages with pay per click search results instead of a site. That the editors don't boot these sites as soon as the domain expires and there's nobody home seems to leave the directory open to lower quality itself.

    At least if someone puts up something related to its listing, perhaps the surfer is at least served something useful vs. a 404, as Elisabeth points out.

    On the other hand, it is getting out of the new fee structure.

    Thanks for the thoughts on the subject.

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