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  1. #1
    Member
    Join Date
    January 18th, 2005
    Posts
    94
    How do you "best" optimize a subdomain title tag?

    For example:

    Suppose your website will be about "colors"

    You buy a domain colors.com and your site will give info
    on different colors etc....

    You want your subdomains or pages to be
    colors.com/blue
    colors.com/red
    colors.com/yellow


    If your title tage for your mainpage is

    title>Colors - Free info on the different colors and thier meanings</title

    Would it be better for the subdomains to be:
    colors.com/blue

    1- title>Colors - Blue is the color of the sky</title

    or

    2- title>Blue - the color of the sky</title

    The first one has the main "site" keyword at the beginning and so google
    may reward it for keeping the "theme" of the site.

    The second one has the main "page" keyword and so maybe it will be
    better optimized because it is more specific.

    What do you guys think?

    mopek

  2. #2
    ABW Ambassador
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    Location
    Reno, NV
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    856
    You are mixing up sub-domains with a directory structure.

    A subdomain would be yellow.color.com

    A directory would be www.color.com/yellow/page1.xxx

    As for optimization, name your directory folders something short and which is related to what will be contained in the folder. Also make it easy to remember.

    Then name the page within the folder - much more important - based on the content of the page, putting in 1-2 keywords in the url name. Thus, widget-widget.html would be a good url name.

    As for subdomains, I don't use them. Nothing wrong with using a few here and there, but some people go way overboard and eventually gets their site kicked out of the SE's due to spamming.

    Nothing wrong with games.yoursite.com or news.yoursite.com

    But, you risk penalties if you have fifty names like:

    keyword1.yoursite.com
    keyword2.yoursite.com
    keyword3.yoursite.com
    etc...

    I've seen way too many sites kicked out of the index to make me feel comfortable using sub-domains beyond a very limited basis.

  3. #3
    Member
    Join Date
    January 18th, 2005
    Posts
    94
    Thanks for the reply,

    Yeah, I was actually confused about what a sub-domain was but now that you have clarified I really meant directory folders or pages.

    So you mean to say that it is better to put in words specific to the page and not worry about the main site keyword as much? Using my example above, you would go with title tag #2 ?

    mopek

  4. #4
    ABW Ambassador
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    Yes, no reason to use the title of your site on every page name in it. Some people do it - but I don't see a reason too. You are likely to get better rankings for a specific page by having the page title completely related to the pages content. Throwing in your overall site title only dilutes it.

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