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    ABW Veteran jc101's Avatar
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  2. #2
    2005 Linkshare Golden Link Award Winner  ecomcity's Avatar
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    LOL ...good find Jason. Goes to show the actual merchant's management rather then their hired gun AM firms are taking notice in what my tagline says...

    "Bean’s May 17 suit also alleges that Nordstrom Inc. (No. 49 in Internet Retailer’s Top 300 Guide ) and J.C. Penney Co. Inc. (No. 13 in Internet Retailer’s Top 300 Guide ) had illegally served their own ads on LLBean.com via pop-up ad technology. Both retailers have opted to litigate the case. "Both Atkins and Gevalia (No. 167 in Internet Retailer’s Top 300 Guide to retailing web sites) took immediate action to resolve our complaint without further litigation," says Mary Lou Kelley, L.L.Bean`s vice president of e-commerce. "This is good news for L.L.Bean and countless consumers who are fed up with spyware-enabled advertising practices that invade personal computers and the privacy of their families. We can`t see why any reputable retailer would choose to litigate in defense of a practice that compromises consumer trust and confidence."

    "This is a consumer trust issue, plain and simple," adds Chris McCormick, L.L.Bean`s president and CEO. “L.L.Bean is not the only company with so much at stake here, and this development demonstrates that other retailers are coming to the same conclusion.” J.C. Penney did not return a call regarding the settlement."
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