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Thread: Pay Per Call Advertising

  1. #1
    Outsourced Program Manager Chris -  AMWSO's Avatar
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    This makes for an interesting read

    http://www.findwhat.com/content/advertiser/ppc2.asp

    Press Release here
    http://www.findwhat.com/newsletter/S...FeatureArticle

    Anyone actually tried this out yet? Feedback Experience?

    It's been a while since I went "Woaa!" from seeing something new, but this got my head buzzing....

    Cheers

    Chris
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  2. #2
    Affiliate Manager
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    Hi Chris,

    I saw this too, looks like they are targeted local markets and geo-targeting mostly, but a good sign that the pay-for-performance industry is spreading offline. Who knows if it has wide implications as FindWhat is not necessarily known as a trendsetter, but interesting nonetheless.

    Cheers,

    Rodger

  3. #3
    Outsourced Program Manager Chris -  AMWSO's Avatar
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    It'll be interesting to see how it grows, Western Union has always been keen to add tracking to phone calls so that they can more easily promote the phone service online, tests being run fairly soon so hopefully we'll see this start to become a trend.

    Cheers

    Chris
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  4. #4
    2005 Linkshare Golden Link Award Winner  ecomcity's Avatar
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    For those merchants who can convert and have 800#'s I'd suggest Google's Adwords containing your 800#. No sense having the BHO's, Gators, 180Solutions and WhenU's giving you bad consumer PR at 2.00+ per pop! See why my merchant's pay me the big bucks!
    Webmaster's... Mike and Charlie

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  5. #5
    Outsourced Program Manager Chris -  AMWSO's Avatar
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    I'm not sure how putting 800 numbers in Adsense will help the affiliates a great deal (nor Google come to think of it...no one clicks), potentially not enough info to help the consumer either.

    I think the concept being sold here is the ability to track which calls came from where which right now isn't always easy from phone calls and is a hold back for companies that are mainly phone managed to get into online marketing in the CPC / Affiliate sector

    Cheers

    Chris
    Affiliate Marketing by AMWSO. Skype - chrissanderson ::: TEL 1-720-336-1784 ::: www.amwso.net
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