View Poll Results: Getting Recruited - The Contact.

Voters
42. You may not vote on this poll
  • Merchant sends me a brief Email Intro

    12 28.57%
  • Merchant sends me a detailed Email Intro

    21 50.00%
  • Phone Call (No intro email)

    3 7.14%
  • Indirect via Banners, Forums and Directories etc

    2 4.76%
  • Don't. I'll contact them when I find them on the web or the Networks

    4 9.52%
Results 1 to 19 of 19
  1. #1
    Outsourced Program Manager Chris -  AMWSO's Avatar
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    Hi All

    Okay first, thank you everyone for some excellent feedback on the other four polls I posted, this last poll on the subject of being contacted, is about being recruited.

    I imagine most AMs at some time or another need to contact someone that has never heard from them or possibly, of them.

    So here's the scenario.

    An AM (that you don't know) from a company you have never heard of, wants to contact you to ask you to sign up and promote their site. They have found you through looking for sites that promote their competitors. How do you prefer to be recruited?

    Assume the merchant is NOT on ABW or any other forum at the time they want to recruit you.

    Thank you

    Cheers

    Chris


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  2. #2
    Moderator MichaelColey's Avatar
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    A few additional ways I like to be recruited:

    1) The merchant offers me a special commission rate.
    2) The merchant offers a custom coupon.
    3) The merchant explains their promotions and lets me know that they regular update their affiliates on their promotions.

    Michael Coley
    Amazing-Bargains.com

  3. #3
    Pimp Duck popdawg's Avatar
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    I chose brief but I find somewhere in the middle ... not too short not long winded an email.
    I had a couple of am's contact me through my site contact info and they had given me a brief description of their program, how their program would fit the different sections of my site and an explanation of a special offer to get me to try.
    It wasn't too long, it showed they had taken some time to actually look at the site and how we could work together and then showed a little zing to get me to try their program.
    It probably meant spending 5 - 10 minutes on this particular site and that much again to whip up a brief proposal. I was totally impressed that they had taken the time to look at the site and more so they had paid enough attention to what they saw to come up with an accurate way for us to work together.
    Now, compare that to all the merchants who send out the ... "I found your site on.... I think our program will be a great fit. If you are interested ..."

    Just my 2c Chris.
    Cheers

    Must Build More in 2004
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  4. #4
    ABW Ambassador CDC's Avatar
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    Just don't call me!

    CDC

    I Can't Complain But Sometimes I Still Do

  5. #5
    Moderator MichaelColey's Avatar
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    <BLOCKQUOTE class="ip-ubbcode-quote"><font size="-1">quote:</font><HR>Originally posted by Popdawg:
    I had a couple of am's contact me through my site contact info and they had given me a brief description of their program, how their program would fit the different sections of my site and an explanation of a special offer to get me to try.
    It wasn't too long, it showed they had taken some time to actually look at the site and how we could work together and then showed a little zing to get me to try their program.<HR></BLOCKQUOTE>Excellent point. I was going to mention that, too. The personal approach works much better than the cookie cutter approach.

    Michael Coley
    Amazing-Bargains.com

  6. #6
    ABW Ambassador buy_online's Avatar
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    I didn't vote.

    But if I had voted, it would have been under the category "Merchant sends me a detailed letter Intro"

    Fred

    Are you sure the nurses know you're using the computer?

  7. #7
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    Do not email me, Spam mail is my first thought. As this is new business - I prefer a call so I can take this business serious.

    Perhaps an IM

    Direct contact will get my attention and not my delete folder.

    SandraR

  8. #8
    Resident Genius and Staunch Capitalist Leader's Avatar
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    Detailed email intro. Don't make me guess about the offer--I *won't* get curious enough to check further.

    One thing I will say, never say "URGENT!" in the subject for an offer. It's not urgent! I just had one pull that the other day, and how I dealt with their so-called "urgency" was to hit the Decline button so they'd get outta my face.

    It didn't help their cause that they're a lead program, and I had only gotten 4 (with another program) of the type of lead they wanted in the last year...

    <BLOCKQUOTE class="ip-ubbcode-quote"><font size="-1">quote:</font><HR> They have found you through looking for sites that promote their competitors. How do you prefer to be recruited? <HR></BLOCKQUOTE>

    Gah! What makes merchants think I want to promote lots of places that are all selling the same exact thing?! If I'm promoting their competitor, there's a good reason, so if they can't come up with something to beat the competition's offer they shouldn't contact me.

    It would be nice if unknown merchants would keep a few things in mind:

    1. If they can't beat the commission of the competitor, FORGET IT.

    2. If they offer the exact same things, and no more, than the competitor, then forget it. I need another merchant with the same stuff I'm promoting already, like I need a hole in the head!

    3. A merchant with a *complimentary,* but not duplicate product line, has a much better chance.

    4. Don't call and leave some cryptic message with just the company name, product line, and callback number!

    5. There are those who say they don't like to discuss business over email. Well, if the offer isn't good enough to write down, it's not good enough! Written offers let me know you're serious. Not only are phone calls intrusive, spoken agreements are not legally binding.

    6. Speaking of emails, it may seem obvious but--they should NOT email from some place like Hotmail. Yes, I've actually gotten offers from Hotmail accounts. And Yahoo accounts. It really gives a merchant a fly-by-night appearance! The email should come from a domain the merchant or agency is in control of, of course.

    ~Cheapskate merchants need not apply

  9. #9
    Content $ Queen Ebudae's Avatar
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    what Leader said.

    Ebudae

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  10. #10
    Super Sh!t Stirrer SSanf's Avatar
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    I was a little put off by the finding them by searching for sites featuring the competition.

    Don't you want at least a little loyalty in your affiliates? Do you want to be dumped for the first guy coming down the pike who offers 2% more? Then don't recruit the disloyal. You will spend a lot of time on them and they will dump you.

    The best hunting grounds I think would be among the sites who COULD sell your products but just haven't thought about it or didn't know you are there.

    Those sites might be very happy to hear from you, indeed. But, tell them WHY you think their target audience would be a match for your products. "We have found that people who like yada yada on your site also seem to like yada yada which we have in abundance."

    Mr.Merchant, if you do business in any way what-so-ever with parasites, your products will not be sold on my sites!!
    Affiliates, before you use CJ merchants, Read This! Comments are to be interpreted as opinion unless otherwise noted.

  11. #11
    ABW Ambassador Packy's Avatar
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    I'm with Sandra on this one

    I think there are too many spiders or whatever it is just grabbing the emails off our sites and sending generic spams out. Not too often will I take the time to read any of them.

    I'd rather have a call, if I'm not around, leave some details of the program on the machine. If I am interested I will get back to you.

    If your a casino, STOPPPPP CALLING! I get at least 3 calls a week from overseas casino companies asking me to add them to my one site I have that gets about 6 visitors a month and they don't want to take no for an answer, Jeeeesh

    Merchant Coincidences, One of the Wonders of the World

    Coincidence Me baby!

  12. #12
    Outsourced Program Manager Chris -  AMWSO's Avatar
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    Fred touched on an interesting one I've beeing thinking about, what if you got a letter via the post with the details and contact all laid out for you to read offline?

    "found via searching for competitors" no it may not be the best way, but it is the most common way for new programs and AMs I believe.

    I imagine many AMs worry about making an email too long, what if they attaced the meat of the program in an attached word doc (Virus issues potentially I guess) , or via a URL to a support page (no, too many end up at a sign up page).

    Popdawg, that's some good stuff thanks, you're certainly making up for ignoring me a week now

    Cheers

    Chris


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  13. #13
    You are in, or you are out ... choose!
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    The thing to remember is that affiliate marketing is international, so a phone call is not always appropriate. The few times I have received a call it has been at the end of the US working day, which is early morning for me. My response in these cases has been a polite "You've just woken me up! Send me an email, g'night."

    For me an email is best.

    Woz

    dWoz - serious webmaster resources.

  14. #14
    Eternal Optimist Look4's Avatar
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    Bump
    Tom C.
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  15. #15
    ABW Ambassador
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    Just do your homework before you contact me.

    If I don't promote a product you sell, then don't expect me to start (you would have known we push specific product groups and in a certain way if you looked at my site).

    And don't tell me what I should be doing.

  16. #16
    ABW Ambassador phillyburbs's Avatar
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    Look4

    What's the point in bumping a 10-month old thread?

  17. #17
    Eternal Optimist Look4's Avatar
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    It was the topic of e-marketing mail list that was distributed yesterday that had a link to ABW.
    Tom C.
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    Every day leave someone or something better than you found it.

  18. #18
    Full Member BrattyKitty's Avatar
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    I voted for the detailed e-mail but normally I get the standard emails that are mass mailed to anyone the merchant has an email on.

    The only ones I have taken seriously, are the ones who take the time to explain how our sites can work together...and be mutually beneficial. Most others I delete without giving it too much thought.

    <BLOCKQUOTE class="ip-ubbcode-quote"><font size="-1">quote:</font><HR> 6. Speaking of emails, it may seem obvious but--they should NOT email from some place like Hotmail. Yes, I've actually gotten offers from Hotmail accounts. And Yahoo accounts. It really gives a merchant a fly-by-night appearance! The email should come from a domain the merchant or agency is in control of, of course. <HR></BLOCKQUOTE>

    I agree, but I'm one of the unfortunate who doesn't have a domain email account. I have a my.name@mydomain that can only receive and forward to a free host. It's the most economical solution my host and I came up with to keep costs down.

    I keep that in mind when I recieve email from a free account but, like I said - I agree with you.
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  19. #19
    Affiliate Manager PaulS's Avatar
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    As being one of the people who is guilty of looking for affiliates based on them promoting the competition.... I have some reasons behind that:

    1. There's no guarantee that the person is completely happy with the program that they are in. Offering a valid alternative can sometimes be very fruitful.

    2. One particular "competitor" I looked at attempted to recruit their publishers had serious Spyware in their program, and I wanted to offer a Spyware-free version of the program.

    3. I don't believe it's always just the "offer" that makes the difference. Reversals, who the AM is, etc., etc., etc. can have a strong impact on the long-term value of a program.

    4. I also think the site makes a big difference, and have targetted competitors with poorer sites than ours (and I'm sure that our site has been targetted by those who have better sites). A higher conversion rate based on a good site is also an incentive to move from one program to another.

    So, all in all, I try to introduce my company and our program, and let the publisher decide for themselves if it meets their needs.

    I usually go for the mid-length introduction E-mail, from my work e-mail. Sometimes it works, sometimes it doesn't.

    JMHO

    Paul

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