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  1. #1
    The slot machine that IS paid! Billy Kay's Avatar
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    January 18th, 2005
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    Small Town in Tennessee
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    Have I been working under the FALSE impression that the LAST affiliate cookie that gets set is the one that gets credit.

    A merchant just told me the opposite - it's the FIRST cookie that get sets.

    Here's our exchange:

    How come the order referenced below wasn't tracked?
    --------------------------
    This order originated without a referral source and so [CJ/BeFree] wasn't provided any information on this order.
    --------------------------
    How is it possible the click-thru registered but not the sale?

    Doesn't that mean there WAS a referral source.
    --------------------------
    A referral source is picked up from the url and then cookied to the user for 30 days. If there is a click through then I would suspect that the customer visited [merchant name] without a referral source and was cookied within 30 days prior to this click through/purchase.
    --------------------------
    Isn't the LAST click the one that's supposed to be credited?
    --------------------------
    We offer a 30 day return policy which was enabled for our affiliate program. The purpose of this is to give an affiliate credit for a customer that originated with them and placed an order within 30 days after that date (assuming the cookie wasn't deleted).
    --------------------------
    Same question: Does the LAST affiliate cookie get the credit
    --------------------------
    The cookie does not get overwritten, so no.

  2. #2
    Ad Network Rep ToddCrawford's Avatar
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    January 18th, 2005
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    Santa Barbara, CA
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    2,162
    I would need to know which advertiser this is in order to comment. It sounds like it is an advertiser using BFAST or batch via CJ. The reason I say this is because it sounds like they are setting the cookies and the cookie logic.

    They may just be confused over how things actually work or they may be setting cookies that track the first referral.

    I have never heard of an advertiser tracking this way. Usually the last click always gets the commission.
    Todd Crawford
    Co-Founder, Impact Radius

    Give me a minute before I post again

  3. #3
    The slot machine that IS paid! Billy Kay's Avatar
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    January 18th, 2005
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    Hey I just responded to YOUR post at CJU - I'll pm the merchant to you

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