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  1. #1
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    When looking at merchants' banners and text links what's the difference between an epc of 'NA' and $0.00?

  2. #2
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    quote:
    Originally posted by Davros:
    When looking at merchants' banners and text links what's the difference between an epc of 'NA' and $0.00?


    I think it is the same.

  3. #3
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    I've often wondered that myself about publishers. It's worth asking CJ about sometime. I think it is the same thing however. Or perhaps N/A means no activity while 0.00 perhaps stands for clicks but no sales?

    Not sure...... it's worth asking about.

  4. #4
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    The difference is:

    N/A

    Not able to calculate as you currently have 0 clicks or 0 impressions.

    0.00

    Means that you have at least one click and one impression and the calculated EPC is 0.00

    DPG

  5. #5
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    What Dirk said is what I had assumed but there are some banners which I've been sending hundreds of clicks through for months but they still show NA. Some have had sales.

    Seems odd.

  6. #6
    Member ripe's Avatar
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    quote:
    Originally posted by Dirk Gardner:
    The difference is:

    N/A

    Not able to calculate as you currently have 0 clicks or 0 impressions.

    0.00

    Means that you have at least one click and one impression and the calculated EPC is 0.00

    DPG

    For avoid crazy digit N/A - used in case count of click below 100.
    Impression not used during calculation EPC

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