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  1. #1
    Member
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    January 18th, 2005
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    Choctaw, Oklahoma
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    Newbie Question Re: Impressions
    I have an affiliate site that gets very small traffic but does make the occasional sale or two.

    My question is this: according to my logs, I get about 1500 unique visitors each month. I also have one banner on each page (and sometimes a text link). Sooo, why does cj show I only get 200-300 impressions per month?
    Should my impressions equal my uniques?

    Peace,
    White Wolf
    Blessed Be,
    White Wolf

  2. #2
    Internet Cowboy
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    January 18th, 2005
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    They should. Sometimes things aren't as they appear though. Make sure your web stats program is reporting uniques as uniques, not page views. Otherwise, I would say there is a problem with either CJ or your merchant.
    Make sure your 1 x 1 tracking pixel is installed on all pages.

    And Welcome to ABW!!


  3. #3
    Moderator MichaelColey's Avatar
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    Perhaps a large number of your visitors are spiders? They typically don't load banners/graphics.
    Michael Coley
    Amazing-Bargains.com
     Affiliate Tips | Merchant Best Practices | Affiliate Friendly? | Couponing | CPA Networks? | ABW Tips | Activating Affiliates
    "Education is the most powerful weapon which you can use to change the world." Nelson Mandela

  4. #4
    Member
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    Aha!
    I did check my stats and they are uniques visitors (not just page views).

    However, you've solved the mystery for me. I am spidered daily and weekly by looksmart, intomi, yahoo, msn and googlebot - that's gotta be it.

    (You'd think I'd be making more money considering how often they spider my site!)

    Thank you.

    Peace,
    White Wolf
    Blessed Be,
    White Wolf

  5. #5
    Chick with Brains Tracy's Avatar
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    January 18th, 2005
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    Quote Originally Posted by White Wolf
    You'd think I'd be making more money considering how often they spider my site!
    Just because they are spidering your site regularly, doesn't mean that you are achieving high ranking in their search results. They may be listing your pages but the pages could be buried so deep, that nobody ever clicks on them.

    Check your stats again and see where your traffic is coming from. What search engines are sending you that traffic? What search terms are people using to arrive at your site?

    If some pages are not producing traffic, maybe it is time to tweak the pages to help improve your ranking so that the page will move up higher in the serach engine results.

    Also, banners are not a very high producer of sales. Consider adding more individual text links to each page directing people to specific products. Text links convert much better.

  6. #6
    Member
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    Choctaw, Oklahoma
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    I'm on it right now
    Tracy,

    Thank you. I am making changes this week, adding content, etc. This has been my "stepchild" site but I've decided to treat it better. Will be interesting to see what happens in the next couple months.

    Peace,
    White Wolf
    Blessed Be,
    White Wolf

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