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  1. #1
    Fear and Arrogance jrrl's Avatar
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    My first year in review
    Well, as of May 17th, I've been doing affiliate marketing with
    websites for one year. Time for a look back.

    All dollar figures are earnings (revenue minus advertising)

    HTML Code:
                    Best Month: $8,753.53 (March 2005)
                   Worst Month: $   57.76 (May 2004)
                      Best Day: $  820.51 (March 16, 2005)
                     Worst Day: $ -421.25 (July 22, 2004)
       Highest Network Payment: $2,043.50 (April 2005, CJ)
        Lowest Network Payment: $   54.00 (August 2004, SaS)
         Highest Indie Payment: $5,225.00 (May 2005)
          Lowest Indie Payment: Too Lazy To Figure Out
          # of raises from AMs: 8
     
                    # of Sites: 4
         # of Unfinished Sites: 10 (at least)
          # of Unstarted Sites: 13 (at least)
     
      Windows PCs in the House: 0
             Macs in the House: 3 (+2 dead ones)
      Linux Boxen in the House: 3 (+3 inactive ones)
     
                 Pounds Gained: 5
                 Children Born: 1 son
               Sprained Ankles: 1

    All told, not a bad year.

    -John.
    There's a reason army's wear uniforms even though it makes them easier to spot. Sometimes that's what you want. Uniforms suggest organization, power, and numbers. These, in turn, inspire fear. And, as any good operative knows, there is no more effective weapon than fear.

    Hosting Comparison - HostScope - jrrl.com

  2. #2
    ABW Ambassador meleemel's Avatar
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    thanks for sharing....it's a push to keep working hard for us newbies!
    mel

  3. #3
    ABW Ambassador
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    well done...you gave me a very nice boost as i am in the startup phase at this moment plan to officially start and counting from sept...

    by the way what exactly did you mean by " # of raises from AMs: 8" what AM stands for?

    once again thanks for the nice boost to myself...and congrats

  4. #4
    Crazy like a fox suzigeek's Avatar
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    Gives me hope for the 4 sites I have that are generating cash and to not worry so much about the 10 or so that are just out there .

    Congradulations!
    Suz~~GearGirl~~

  5. #5
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    Well done, especially for only having 4 active sites and having a baby. Congrats.

    It would be nice to see the yearly total as well!

    I also started in May 1 year ago. I'm not up to that level yet though :-(

  6. #6
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    Quote Originally Posted by KGP
    well done...you gave me a very nice boost as i am in the startup phase at this moment plan to officially start and counting from sept...

    by the way what exactly did you mean by " # of raises from AMs: 8" what AM stands for?

    once again thanks for the nice boost to myself...and congrats
    AM means Affiliate Manager in this case but you will also see it used for Affiliate Marketing

  7. #7
    ABW Ambassador
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    ok thanks ;-) i didnt get it as i thought you meant Affiliate Marketing and it didnt make sense to me

  8. #8
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    Jrrl...

    Thats IMPRESSIVE for just one year. Congrats.

    Can you tell us what you think were the factors that made you successful?

    Meaning was it datafeeds, or good content, or paid traffic or following someone's advice?

    Most of us are down because of the SE's ... you seem to be doing fine.

    Thanks

    mopek
    Last edited by mopek; May 30th, 2005 at 01:38 PM. Reason: spelling

  9. #9
    Fear and Arrogance jrrl's Avatar
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    Quote Originally Posted by mopek
    Jrrl...
    Can you tell us what you think were the factors that made you successful?

    Meaning was it datafeeds, or good content, or paid traffic or following someone's advice?

    Most of us are down because of the SE's ... you seem to be doing fine.
    Let's see... the four sites I have up and running are two content sites reviewing competiting products, one straight forward store-looking thing, and an old topic-specific directory site I have been running for years and recently put AdSense on.

    Of those, one of the content sites is responsible for the vast majority of the income. I think the content is decent. It is largely my own reviews, a news page with headlines from sundry RSS feeds, and some free reprint articles that I haven't updated in months. The reviews are decent, I guess. I have never been a great judge of my own writing or salesmanship.

    I do buy most of my traffic from AdWords. I have experimented with other PPC things and have always found AdWords to be the winner. That said, it takes a bit of time to stay on top of, since they keep adjusting things based on click through rate and maximum bid. I took me several months to realize that the midmonth doldrums I was seeing were actually (my best guess) the result of a big adjustment they make each month. So, that's lots of fun. I may not worry as much about Google's SERPs, but I worry about how my ads are faring compared to my competitors' ads.

    I track my users from what ad they click on, through to sale, so I can know what ads are actually producing sales, what pages are producing sales, etc. This allows me to keep a clear focus on the bottom line. In the end, that is the metric I worry about: gross profit. Not EPC, not CPM, not raw $$$, just gross profit.

    As far as relationships with affiliate managers, my experience is mixed. There have been a couple that I talk to regularly, some that I only talk to when there is a problem, question, etc. and a lot that I never talk to.

    I hope some of this rambling has been helpful.

    -John.
    There's a reason army's wear uniforms even though it makes them easier to spot. Sometimes that's what you want. Uniforms suggest organization, power, and numbers. These, in turn, inspire fear. And, as any good operative knows, there is no more effective weapon than fear.

    Hosting Comparison - HostScope - jrrl.com

  10. #10
    ABW Ambassador Jane's Avatar
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    So the month you made $8,000 was that pure profit or was a portion spent on adwords. I know some people that spend $2.00 to make $1.00 profit.

  11. #11
    Fear and Arrogance jrrl's Avatar
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    Quote Originally Posted by Jane
    So the month you made $8,000 was that pure profit or was a portion spent on adwords. I know some people that spend $2.00 to make $1.00 profit.
    That was the profit == commissions + adsense - adwords.

    I've been calling that "gross profit" because it obviously doesn't take into account taxes, fica, etc. I suppose the finance geek in me would call it EBITA (earnings before interest, taxes, and amortization), but including the word "profit" gives me warm fuzzies.

    One of the main advantages of tracking users from their first entry into the site (including what ad they clicked on) through to a purchase (if any) is that I can see exactly how much a click on a given ad generates (on average). If it isn't earning its keep, it gets turned off. I really only care about traffic that produces revenue, so the others can visit a competitors' site and spend their adwords money.

    -John.
    There's a reason army's wear uniforms even though it makes them easier to spot. Sometimes that's what you want. Uniforms suggest organization, power, and numbers. These, in turn, inspire fear. And, as any good operative knows, there is no more effective weapon than fear.

    Hosting Comparison - HostScope - jrrl.com

  12. #12
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    very nicely done!

  13. #13
    ABW Ambassador
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    Quote Originally Posted by jrrl
    # of Sites: 4
    # of Unfinished Sites: 10 (at least)
    # of Unstarted Sites: 13 (at least)

    Windows PCs in the House: 0
    Macs in the House: 3 (+2 dead ones)
    Linux Boxen in the House: 3 (+3 inactive ones)

    Sprained Ankles: 1


    Hi, jrrl,

    LOL!!!

    Thank for the laughs!!! Now I don't feel so badly about my over-size pile of "stuff" and numerous unstarted and unfinished sites!!!

    Best,
    RadarCat, WebMaster
    http://www.os2warplinks.com

  14. #14
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    Thank you Jrrl for sharing!

    When I first read your post I assumed that your traffic came largely from SE's.

    I have also tried some smaller PPCs and they are VERY iffy ... but I don't track as specifically as you do so my results may be a bit skewed.


  15. #15
    ABW Ambassador
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    My word, not bad after only a year... maybe I need to switch to a Mac!

  16. #16
    ABW Ambassador
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    can you also give some links of your sites ;-)

  17. #17
    Crazy like a fox suzigeek's Avatar
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    Yeah so I can copy it Thanks So Much!!
    Suz~~GearGirl~~

  18. #18
    Plazan Merchant Neil's Avatar
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    yeh ! i am sure he will throw in his keyword list,
    just to help you even more
    Find us at shareasale.com 12% commission
    Shareasale Merchant 7191
    PLAZAN SKIN CARE As seen on TV . Used by Jennifer Lopez

  19. #19
    ABW Ambassador
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    ts ts ts.... guess i live in an ideal world full of copy pasters around me huh? hehehehe

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