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  1. #1
    Analytics Dude Kevin's Avatar
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    AWSTATS Question
    If somebody could point out to me how to differentiate a PPC link to my website versus a natural SERP link using AWSTATS I would surely appreciate it.

    Some of the links clearly show GoogleSyndication or GoogleAds, but some of the more content related AdWords clicks I can't easily figure out.

    Is there a way?

  2. #2
    Full Member c4's Avatar
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    Hi,

    I am not sure if you can with AwStats, you should get some log analyzer software and analyze your raw logs.

    You could try using "?fromPPC" in URLs to find out which came from PPCs. Just add ?fromPPC to every link in your PPC programs. For example instead of
    http://www.yourdomain.com/
    use this URL in PPC ads
    http://www.yourdomain.com/?fromPPC

    Or you can make a copy of your landing page and add "ppc" to the name or something. For example instead of
    http://www.yourdomain.com/product.htm
    use this copy for PPC ads
    http://www.yourdomain.com/product_ppc.htm

    You should then see these URLs in your AwStats.

    Hope this helps.
    [URL=http://www.hesk.com]Help desk software[/URL]

  3. #3
    Analytics Dude Kevin's Avatar
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    Great idea. Thanks. I should have thought of that myself

  4. #4
    Analytics Dude Kevin's Avatar
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    Quick question, since I'm no expert. Will adding ?fromPPC in my AdWords URLs change the actual route? IE, will I have to build a "www.mysite.com/thepageimadvertising?fromppc", or will it automatically end up at "www.mysite.com/thepageimadvertising"


    Thanks in advance...

  5. #5
    Affiliate Miester my2cents's Avatar
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    ?fromPPC is for tracking only and will not change your URL...

    Joe
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    that's my2cents, 'cuz I'm a legend in my own mind....

  6. #6
    Analytics Dude Kevin's Avatar
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    Thank you. I'm now a smidge less ignorant...

  7. #7
    ABW Ambassador Andy's Avatar
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    The question mark (?) is not read by browsers; as far as browsers are concerned, the URL ends at the question mark, but the remainder of the link is used for server functions, tracking, etc.

    I'm still amazed at some of the URLs I see, lots of forward slashes and other symbols. Confusing to say the least. I prefer simplicity, easier for the end user and me as well.

    Andy

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