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  1. #1
    Affiliate Manager nish's Avatar
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    Google's Click To Call service.. Bad news?
    http://www.google.com/help/faq_clicktocall.html

    "Here's how it works: When you click the phone icon, you can enter your phone number. Once you click 'Connect For Free,' Google calls the number you provided. When you pick up, you hear ringing on the other end as Google connects you to the other party."

    I haven't seen it in action.. but from reading their faqs, it doesn't seem good news for affiliates.

    -nishith

  2. #2
    Affiliate Manager nish's Avatar
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    On their faq: "Is this just a way for Google to track me?"

    Google smells our paranoia.

  3. #3
    MasterMike HardwareGeek's Avatar
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    Why wouldn't a phone service be good for affiliates?

  4. #4
    Resident Genius and Staunch Capitalist Leader's Avatar
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    Why wouldn't a phone service be good for affiliates?
    Because that makes it super-easy to call the merchants and skip us/our tracking!

    However, I would be much more worried if I was an internet-phone company.

    Outside of those who already use some kind of computer-based voice communication, though, I think most people probably still don't have a microphone attached to the computer, making it so they couldn't talk on it.
    It may end up being a major PITA for the places that get called, only to have silence when they answer (due to noobs thinking they can miraculously talk online with no mic).
    There is no knowledge that is not power. ~Hemingway

  5. #5
    MasterMike HardwareGeek's Avatar
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    from the FAQ it says to call the advertiser.
    If you place your number in your Ad they will call you.
    I doubt merchants can place their number in the ads you place

  6. #6
    Affiliate Manager nish's Avatar
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    Quote Originally Posted by Leader
    Because that makes it super-easy to call the merchants and skip us/our tracking!
    Exactly.

  7. #7
    Affiliate Manager nish's Avatar
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    Quote Originally Posted by HardwareGeek
    from the FAQ it says to call the advertiser.
    If you place your number in your Ad they will call you.
    I doubt merchants can place their number in the ads you place
    Good point.. but would affiliates have the time to answer all those calls? Just a thought.

  8. #8
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    Click-to-call is excellent for affiliates
    Actually, click-to-call is completely trackable for affiliates. Google charges advertisers per call, and because the call is initiated via the web, they can track and credit accurately. In contrast, the pay-per-call programs on AOL and elsewhere are NOT trackable, since they do not have "click to call." However, my hunch is that most folks would prefer to dial themselves, rather than "click to call." We'll know pretty soon as folks test these "pay-per-call" programs both ways.

  9. #9
    Affiliate Manager nish's Avatar
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    Quote Originally Posted by Leader
    Outside of those who already use some kind of computer-based voice communication, though, I think most people probably still don't have a microphone attached to the computer, making it so they couldn't talk on it.
    It may end up being a major PITA for the places that get called, only to have silence when they answer (due to noobs thinking they can miraculously talk online with no mic).
    Users won't need no mic. Google will call them on the number they give & connect them to the merchants.

  10. #10
    MasterMike HardwareGeek's Avatar
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    Quote Originally Posted by nish
    Good point.. but would affiliates have the time to answer all those calls? Just a thought.
    If you put no number in the ad then no one will call.
    if you are worried about losing business from people calling then put a number up.

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