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  1. #1
    Newbie
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    January 12th, 2006
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    Iran
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    Analyzing Linkshare report
    Hi,

    I just want to know the meaning of "Impressions" and "Click through" information that is given in the linkshare report. I looked at its meaning in the Help section, but I still didn't understood it properly. So can anybody explain me a bit more, preferrably using an example ?

    For example, for a particular merchant I am seeing Impressions=2 and Click-throughs=500. What does this mean ?

    Thanks,
    Kelly.

  2. #2
    notary sojac Herb ԿԬ's Avatar
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    January 18th, 2005
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    Central/Western NY State
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    7,741
    is it possible that many of your links to that merchant don't have the pixel tracking component in them?

    links in email, maybe?

  3. #3
    Newbie
    Join Date
    January 12th, 2006
    Location
    Iran
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    7
    I am not sure. But what I am doing is that, I am generating exactly similar links that the linkshare generates through "multiple link generator". This is what is bothering me. Are those links not trackable ?

    That's the reason why I am trying to analyze Linkshare report. I don't understand the meaning of "Impressions" and "click-through" in the report.

    Thanks,
    Kelly.

  4. #4
    Moderator MichaelColey's Avatar
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    January 18th, 2005
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    Impressions are how many times the ad was shown on your site. It's only accurate if you include the impression tracking pixel, which many affiliates don't include. It doesn't hurt to leave it out, as long as you don't care about knowing the number of impressions.

    Clicks are how many times people clicked through on the ad.
    Michael Coley
    Amazing-Bargains.com
     Affiliate Tips | Merchant Best Practices | Affiliate Friendly? | Couponing | CPA Networks? | ABW Tips | Activating Affiliates
    "Education is the most powerful weapon which you can use to change the world." Nelson Mandela

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